| | Commerce How to win back loyalty of rattled employees?  |  Retailers, manufacturers and brands across luxury sectors have had to lay off or furlough employees in response to the loss of income from the COVID-19 healthcare crisis and resultant government-imposed lockdowns. Entire
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| Women in Luxury Women in Luxury 2020 New York conference moved to Wednesday, July 8 FREE |  Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, July 8 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH's Starboard Cruise Services. Entire
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| Research Relatable influencers are key to future of luxury |  Investments in influencer marketing programs have grown 10-30 percent in early 2020, and these numbers may continue to rise as stores are closed and brands look for new ways to maintain sales during the global lockdown. Entire
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 | Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| Apparel and accessories Christian Dior releases archived documentary on how namesake founder put together 1949 autumn/winter collection FREE |  LVMH fashion house Christian Dior rummaged through its archives and found an interesting documentary titled "Haute Couture" chronicling how the brand's namesake founder put together his autumn/winter 1949 collection. It makes for easy viewing. Entire
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| News briefs Gucci, Lyst, storytelling, Rolls-Royce and Rémy Cointreau |  Luxury Daily's live news: Gucci launches on Douyin in play to reach Chinese millennials and Gen Z; Off-White is hottest brand in Lyst Q1 report as casual, streetwear is housebound uniform; The art of B2B storytelling; Rolls-Royce debuts new episodes of Inspiring Greatness in Muse art program; Warning Q1 sales will dip 50-55pc, Rémy Cointreau continues support to COVID-19 relief efforts. Entire
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| Retail Meet Pinduoduo, Alibaba’s newest competition |  Pinduoduo is not just the new kid on the block anymore. The U.S.-listed online retailer that specializes in offering group discounts has climbed to third in China’s ecommerce landscape, sitting only behind titans such as Alibaba and JD.com. Entire
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| Retail Post-COVID-19 luxury: Defining the new normal |  Luxury positioned itself as an industry that sells items often bought for status, self-gratification, differentiation or even the feel-good factor. However, in a time comparable to a war-like scenario, luxury will not be a priority for many of those customers who used to stock wardrobes of pricey items that lost their appeal after just one season. Entire
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