NAPLES, FL – A top executive at Cartier North America stressed at the American Express Luxury Summit 2014 the importance of global positioning that is grounded in the local.
Luxury sponsors of the Masters Tournament April 10-14 at the Augusta National Golf Club in Augusta, GA, are getting ready for sustained interaction with the affluent audience that the event garners.
NAPLES, FL – The creative director of Barneys New York said yesterday at the American Express Luxury Summit 2014 that brands should not avoid taking risks, as failure is an essential part of growth and a way to understand the tastes of target consumers.
Toyota Corp.'s Lexus is reframing the "bold" dimension seen in the Design Disrupted campaign as an alter ego with its new multichannel effort for the F-Type performance lineup.
NEW YORK - The president of Hudson's Bay Company said that the conglomerate is bent on rapidly expanding its retail presence at the eighth annual Columbia Business School Retail and Luxury Goods conference.
French leather goods maker Hermès is bringing its print magazine into the digital space with an origami tablet application for Apple and Android devices.
NAPLES, FL – The president/CEO of Marriott International at the American Express Luxury Summit 2014 said yesterday that international hotels must have a sense of place to appeal to the sensibilities of the modern traveler.
Today in luxury marketing - Fendi buys Taramax, focuses on timepieces; Watchmakers woo women to boost flagging sales; Audi stays ahead of Mercedes in luxury sales race; Traveler Magazine learns luxury service at hotel.
Asking for opt-in is becoming the new standard, which has always been the case for iOS users. Android developers for the Canadian market will want to start thinking about how to incorporate a similar opt-in process.
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