How can brands and retailers get influence marketing right as consumers gain even more control of the dialogue with marketers? Find out the key trends that are driving influencer marketing with best-practice tips and pointers in this free webinar on Wednesday, Aug. 31, 2016 at 2 p.m. ET.
As a response to growing interest in vintage handbags, Baghunter has introduced a concierge service to assist consumers in locating and purchasing hard-to-come-by handbags.
In 2016, 76 percent of online adults in the United States engage with companies on social media, up from 68 percent a year, while consumers’ social savviness is also on the rise, according to new research from Forrester Research.
Luxury Daily's live news from Aug. 2 - Raf Simons’ move to Calvin Klein confirmed; Saks teams with Christian Louboutin, Halle Berry to combat cancer; Harper’s Bazaar creates pop culture appeal for September issue; Lexus prompts shows of affection with UGC contest.
Today in luxury marketing - No changes planned for Burberry China operations after share buyback; Makeover for Hong Kong's prime shopping districts as luxury stores exit; Swiss luxury watches: Ticking down; South Korea bars Volkswagen from selling 80 models in country.
The size of the global fashion business is growing and is expected to generate double-digit growth between now and 2020, according to a report from McKinsey & Co. McKinsey also claims that the apparel, fashion and luxury sector outperformed the global market over the past decade, exceeding even technology companies.
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