Department store chain Nordstrom is bolstering its reputation for customer service and brand loyalty by dropping its shipping fees in favor of standard free shipping and returns in the United States on all items bought online.
Despite Rebecca Minkoff’s recent prominence in the fashion world, its loyal following of editors and celebrities should be enough to get the brand's new lifestyle lines off the ground.
Gilt Groupe flash-sale site Jetsetter is increasing the appeal of its iPhone application with a trip-planning feature, 360-degree tours and push notifications.
American Express’ Departures Global Arts Initiative is partnering with famed auction house Sotheby’s to curate an exhibit celebrating the 15th annual destinations issue of Departures magazine, “The New Asia.”
Mobile holds the promise of fundamentally changing the relationship that brands have with buyers. Unfortunately, many companies still are not optimizing their mobile strategy.
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