NEW YORK - New York and Milan were among the global cities ranked as "understored," meaning that there there are too few stores to meet consumer demand, while Beijing, Bangkok and Chengdu, China were among the global cities ranked as "overstored" in a new report from the Boston Consulting Group.
Canadian retail conglomerate Hudson’s Bay Company has tapped the former president of Saks.com to oversee digital marketing for all of its retail brands.
The Peninsula Hotels' United States properties in Beverly Hills, CA, Chicago and New York are offering a Chinese New Year package for the month of February that provides guests with a taste of Chinese culture and touts the hotel chain’s services.
French fashion house Louis Vuitton is creating desire among consumers for its new spring handbag collection by filming campaign models talking about where they would take their favorite handbag.
British online retailer Net-A-Porter.com is promoting the upcoming debut issue of its print magazine Porter with an application that allows consumers to place their photos onto a digital image of the publication’s cover.
Swiss skincare marketer La Prairie is putting a positive spin on the winter snow by introducing a new collection of products derived from survivalist plants in the Swiss Alps with a dedicated microsite.
Private aviation company Wheels Up is preparing for the surge in Super Bowl Sunday travel requests as guests stream into the greater New York area to experience the energy surrounding the Denver Broncos and Seattle Seahawks.
Louis Vuitton, Chanel and Gucci promoted spring collections in Condé Nast-owned Vogue’s February “Spring Style” issue as the trend of pushing new collections to consumers earlier continued.
Today in luxury marketing - LVMH net profit up 0.4pc in 2013; Prada opens two stores in China, confirms strategic interest in mainland Chinese market; Ferragamo's 2013 sales growth slows in main market Asia; Jaguar XK: the thinking man’s Jag.
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