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| Commerce Lessons from eBags: How brands can use AR and 3D to improve ecommerce |  As ecommerce transactions have escalated during the pandemic and looks to be the new normal, luxury brands should consider how they can improve the online and mobile shopping experience. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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 | Marketing How Western brands can find the app in China that reaches their perfect audience |  With a growing number of Chinese apps emerging daily, it has become increasingly difficult to figure out which app will work best for your brand. Entire
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| News briefs Amazon, Josie Maran, Bentley, Louis Vuitton and Careste |  Luxury Daily's live news: Josie Maran cosmetics trademark case tests strategy of controlling branded product sales on Amazon; Bentley further digitizes operations with online configurator for Bentayga; Louis Vuitton’s Virgil Abloh takes animated, virtual voyage with Message in a Bottle spring-summer 2021 collection; Careste, eyeing market opportunity, goes with zero-inventory, DTC model for sustainable fashionwear. Entire
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| Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE |  Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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| Apparel and accessories Swimwear: The dark horse on China’s retail scene |  While the beauty segment has been seeing a great deal of growth in China, in part due to the “Lipstick Effect” observed in the nation last year, there is another consumer category that is quietly growing: swimwear. Entire
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| Wines and spirits US luxury wine industry: How the COVID-19 pandemic differs from the Great Recession |  Consumer confidence is shaky, unemployment is up and the market is volatile, which impacts discretionary spending for luxury wines today just as it did more than a decade ago. But the similarities end there when looking deeper at the challenges that luxury wineries currently face. Entire
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| Luxury Memo Augmented reality in luxury – Luxury Memo special report |  Only a decade ago, widespread use of augmented and virtual reality seemed clunky or out of reach. But brands and developers have focused on innovative activations of this technology and have allowed it to flourish, especially in luxury. Entire
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