Luxury Daily, July 18, 2017 – How should luxury labels approach the affordable accessories opportunity?

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July 18, 2017

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Apparel and accessories

How should luxury labels approach the affordable accessories opportunity?

According to new research from Euromonitor, accessible items will be the driving force of the $350 billion personal accessories market this year.

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Strategy

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Travel and hospitality

Chinese travelers spend the most of any group: YouGov

The United States is becoming a highly coveted travel destination among affluent Chinese consumers, and due to their spending habits the demographic has proven extremely influential, according to a new report from YouGov.

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Fragrance and personal care

Dolce & Gabbana challenges consumers to pucker up

Italian fashion label Dolce & Gabbana is taking inspiration from its flirty Miss Sicily commercial for an influencer campaign that dares participants to test their lipcolor on a stranger.

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Home furnishings

Top 10 home furnishing efforts of H1

Home furnishings brands are embracing technology, leveraging digital advances to aid selling and boost consumer engagement.

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Automotive

Audi brings new meaning to “sideline access”

German automaker Audi is combining family values with sports, one-of-a-kind experiences and showcases of the latest automotive innovation in its latest effort with home-sharing platform Airbnb.

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Strategy

Causes and nonprofits – Luxury Memo special report

Affluent consumers’ disposable incomes paired with the high cost associated with luxury goods have allowed a natural alliance of corporate social responsibility and philanthropic involvement to form for the benefit of countless causes.

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News briefs

Robb Report, Breitling, Gucci, Marc Jacobs Beauty, Madison Avenue, Birkin bags and Olivela – Live news

Luxury Daily's live news from July 17 - Robb Report gives July edition the “royal treatment”; Breitling hires Georges Kern as CEO to accelerate growth; Gucci designates Chatsworth House as first Gucci Place; Marc Jacobs dresses the eyes with new fabric-inspired palettes; Madison Avenue welcomes Elie Saab, Balenciaga flagships in H1 2017; Hermès Birkin’s record-breaking sales trend bound to continue; Olivela recruits chief merchant from Saks.

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News briefs

Four Seasons, North Korea, real estate and New York Fashion Week – News briefs

Today in luxury - Two VIP billionaires teamed up to run luxury hotels. It’s been a slog; Where North Korea's elite go for banned luxury goods; US-China relationship key to global luxury real estate’s future; New York Fashion Week is doing fine, says CFDA president.

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Columns

Death of the retail industry: Will it – can it – rise again? FREE

Retailers must prioritize mobile, personalization, customer service and a great customer service (CX) as their top digital business initiatives this year. They have to realize a new future.

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