After COVID-19 forced a historic cancellation of the Wimbledon tennis tournament last year, some of tennis' biggest stars are ready to return to the historic sporting event.
As the world continues to recover from the COVID-19 pandemic, consumers are still actively looking to brands for transparent and comprehensive sustainability practices.
Hotel group Mandarin Oriental is getting escapist and fantastical in its latest storytelling effort, inviting consumers into a world of several journeys through a new podcast series.
Register now for this free webinar Tuesday, June 29 at noon to 1 p.m. ET (New York time) where Italian fashion brand Save the Duck along with others will discuss how technology is helping its consumers make ethical buying decisions in an apparel industry that is struggling with sustainability and transparency issues. Join us!
In the West, a DTC ecommerce channel is typically established on the brand’s .com website. However, shopping on Web sites does not come naturally to Chinese consumers.
Even as more women ascend the decision-making ranks at luxury marketers amid the current healthcare crisis, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad.
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After the seismic shift in the fashion world due to the COVID-19 pandemic, the luxury landscape in China has quickly become more advanced, and major luxury brands have changed their belittling attitudes toward Chinese consumers.
