Luxury Daily, March 15, 2016 – Dolce & Gabbana turns to street artists to prove #ItaliaIsLove

March 15, 2016

Today's headlines

In-store Dolce & Gabbana turns to street artists to prove #ItaliaIsLove
By Forrest Cardamenis
	Italian fashion label Dolce & Gabbana is leading consumers through its doors with a heritage-inspired street art campaign. Entire article

Events/Causes Piaget puts distinctive style on display through Art Dubai sponsorship
By Staff reports
	Jeweler Piaget is supporting the tenth edition of Art Dubai, giving itself a platform to illuminate some of its most creative designs. Entire article

Strategy Save the date May 4: Luxury Roundtable: Midyear Review 2016
By Staff reports
	Please mark your calendar: Luxury Daily will host its Luxury Roundtable: Midyear Review 2016 conference in New York on Wednesday, May 4. Confirmed speakers include senior executives from Rolls-Royce Motor Cars, XOJet, Redfin and the Luxury Institute, among others. Entire article

In-store Mandarin Oriental Bangkok pushes culture, CSR for 140th anniversary
By Forrest Cardamenis
	The Mandarin Oriental, Bangkok is taking guests on a trip through time to celebrate 140 years. Entire article

Internet Moda Operandi puts fashion insiders’ companions to the test
By Staff reports
	Online retailer Moda Operandi is taking a humorous look at the fashion knowledge gap between insiders and those closest to them. Entire article

Advertising Audi positions itself as technological frontrunner with A4 campaign
By Forrest Cardamenis
	German automaker Audi is showing how intelligence is the new rock 'n' roll in its latest advertising campaign. Entire article

Mobile Why physical context is first on brands’ programmatic wish lists
By Staff reports
	With location-based technologies set to grow by double digits this year, a number of top brands are planning to allocate significant portions of their marketing budgets to Wi-Fi and GPS-based strategies, according to a report from the Location Based Marketing Association. Entire article

News briefs Starwood, Fortnum & Mason, New York Times and Cunard – Live news
By Staff reports
	Luxury Daily's live news from March 14 - Marriott’s Starwood merger challenged by unsolicited acquisition proposal; Fortnum & Mason creates honey fit for a queen; New York Times hires new T Magazine publisher as it grows brand footprint; Cunard ventures globally with expanded destinations, voyages. Entire article

News briefs Chanel, auction houses, Tod’s and Mercedes – News briefs
By Staff reports
	Today in luxury marketing - Chanel employees claim no overtime pay or rest breaks; Sotheby’s and Christie’s adapt to digital age; Tod's says can meet 2016 consensus despite weak same-store sales; Mercedes poised to overtake BMW as luxury leader. Entire article

Columns 6 ways to disrupt shopping cart abandonment
By a Luxury Daily columnist
	The Baymard Institute reports that the average abandonment rate is 67.91 percent – which means that for every hundred people who visit a Web site, about 68 of them become frustrated with the online payment system and abandon their purchase. Entire article

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