| | Retail Nordstrom sets template for customer communications in wake of COVID-19 outbreak  |  The letter, from Nordstrom CEO Erik Nordstrom and chief brand officer Peter Nordstrom, is straightforward and simple. Entire
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| Women in Luxury Register now: Women in Luxury conference New York April 15 FREE |  Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, April 15 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, La Perla, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH's Starboard Cruise Services. Entire
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| Marketing Neiman Marcus men’s spring campaign enlists influencers for favorite-city vignettes |  U.S. department store chain Neiman Marcus has kicked off its men’s spring campaign in a strategic effort that shows off the new line through personal video vignettes of influencers in their favorite cities. Entire
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 | Wines and spirits Sotheby’s Wine generated record $118M at auction last year FREE |  Wine and spirits auction sales exceeded $118 million at Sotheby’s Wines, up 20 percent over 2018 and a record high, revealing a healthy appetite among affluent collectors. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| Marketing What we learned from Luxury Society Keynote Geneva 2020 |  Luxury Society Keynote in Geneva a few days ago brought together more than 100 luxury brand executives, with guest speakers from Facebook, Moncler, BMW and Piaget to take an in-depth look at how luxury and premium brands can build impactful customer experiences in an increasingly dynamic and digital age. Entire
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| News briefs First Insight, Kering, LVMH and Frost & Sullivan |  Luxury Daily's live news: First Insight’s Greg Petro on whether the coronavirus will alter consumer behavior; Kering sponsors French animated series tribute to courage women; LVMH, saluting women, debuts first in-house radio program and podcast support; Worldwide female income to reach $24 trillion this year, impacting product design and marketing. Entire
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| Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE |  Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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| Retail The post-COVID-19 rise of conscious luxury |  While the COVID-19 crisis has slashed profits for most brands, the luxury industry remains hopeful that Chinese consumers will return to previous levels of consumption after the outbreak ends. This assumption, however, is questionable. Entire
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