| | Fragrance and personal care What is the future of makeup trials and sampling at retail?  |  The coronavirus pandemic could single-handedly uproot the way that cosmetics are sold, as consumers turn to video tutorials, online consultations and virtual reality apps to avoid the risks of catching the virus in person. Entire
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| Women in Luxury Women in Luxury 2020 New York conference moved to Wednesday, July 8 FREE |  Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, July 8 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH's Starboard Cruise Services. Entire
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| Research Online marketplaces drive ecommerce, mcommerce growth in France |  Ecommerce and mobile sales were up in France last year, as more French consumers are accessing the Internet and using the medium to order everything from apparel and footwear to bags and food. Entire
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 | Sports Will luxury brands still sponsor sports events this year after the coronavirus pandemic? |  Luxury brands have a legacy in sports sponsorships, but will this change now that several professional sports organizations have been forced to re-imagine their 2020 live-event schedules with COVID-19 social-distancing rules? Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| Columns Redefining luxury’s future: It will be here soon FREE |  This COVID-19 coronavirus crisis has fundamentally challenged our perception for essential goods and values. How can we survive in the short term and what are the things that drive tomorrow and next year, the long-term potential? Entire
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| News briefs Watches & Wonders, Parmigiani Fleurier, Arnold & Son, Belmond, Pitti Connect, Ulysse Nardin, Virtual Palm Beach Boat Show and Four Seasons |  Luxury Daily's live news: Parmigiani Fleurier, Arnold & Son join Watches & Wonders online portal as traffic picks up; Belmond launches new Tomorrow Time Travel gift card to whet appetite of travelers; Italy’s Pitti Connect to debut as digital bridge to physical fashion fairs; Swiss watchmaker Ulysse Nardin named official timekeeper to first Virtual Palm Beach International Boat Show; Four Seasons partners with Johns Hopkins Medicine for upgraded health and safety measures at properties. Entire
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| Marketing How luxury brands can earn the loyalty of younger customers |  Today’s buyers are more likely to scroll through luxury items online than spot the latest trends in magazines or window displays. Millennials now do 60 percent of their shopping online. Entire
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