Contrary to the notion that big name fashion labels are losing their luster among Chinese consumers, a new study from ContactLab finds that Louis Vuitton is at the top of the list for brand awareness.
French couture house Christian Dior is delving into its photogenic history with an exhibit and tome focused on the iconic images that shaped the label.
United Arab Emirates airline Etihad Airways is looking to transform air travel into a true luxury hospitality experience with the introduction of The Residence by Etihad.
In an attempt to regain its footing, Foursquare will split into two separate applications, with the core experience focusing on discovery while a standalone service called Swarm allows friends to maintain buzz concerning their whereabouts through check-ins
Giorgio Armani, Christian Dior and Balenciaga were among the marketers channeling the “American Spirit” in the fall 2014 issue of Fairchild Fashion Media’s biannual imprint, Style.com/Print.
Today in luxury marketing - Lessons from Saks' Marigay McKee; Nigeria’s super elite laps up luxury as 60pc live in severe poverty; Met Gala 2014: Vogue staged New York City photo shoot to promote event; Million-dollar home sales thrive while low end stumbles.
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