| | Fragrance and personal care Beauty brands should prioritize productivity over distribution for retail launches  |  NEW YORK – In the beauty business, labels need to carefully consider their multi-brand distribution, since bigger is not always better. Entire
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| Marketing Sephora, Nordstrom lead in personalization rankings |  Beauty retailer Sephora’s loyalty program, targeted emails and ominchannel experience have helped it earn top marks in a new personalization report. Entire
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| Retail Apple, Piaget, Ritz-Carlton, Christie’s, Forrester & IBM to speak at LuxeCX Sept. 25 FREE |  Register now for the world's first luxury customer experience conference: Luxury Daily's LuxeCX on Wednesday, Sept. 25 in New York. Hear from experts at Apple, Piaget, Forrester Research, InterContinental Hotels’ parent IHG, Ritz-Carlton Leadership Center, Christie's, South Coast Plaza, UBS, Taj Hotels’ The Pierre, IBM, Pernod Ricard, Magellan Jets, Gaggenau, Altiant, Shanker Inc., Customer Experience Group and the Luxury Institute. Entire
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 | Automotive Bugatti shrinks iconic racecar in playful anniversary push FREE |  French automaker Bugatti is hearkening back to its heritage during its 110-year anniversary with a modernized remake of its scaled-down Type 35. Entire
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| Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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| Strategy Special invite to join State of Luxury 2020 survey – respondents get exec summary FREE |  Luxury Daily, Unity Marketing and The Home Trust International invite you to take this quick survey to help us produce the exclusive fourth annual State of Luxury study from a luxury insider's point of view. Respondents will receive a detailed executive summary of the State of Luxury 2020 and a 70-page book titled, "Luxury Marketing Disrupted: Evolving from the 4Ps to the 4Es of Marketing." Entire
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 | Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Gucci, Mandarin Oriental, Fendi, Givenchy and auto standards – Live news |  Luxury Daily’s live news from Sept. 18 - Gucci puts lens on self-expression in eyewear ads; Mandarin Oriental continues expansion push in China; Fendi enlists rap queen for next collaborative capsule collection; Givenchy shares surreal passages in fall/winter effort; Trump cancels stringent California emissions standards. Entire
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| News briefs Prada, Brexit, Syria and Thakoon – News briefs |  Today in luxury - Critics love Prada. Shoppers haven’t. What now?; A no-deal Brexit will cost the UK luxury sector billions. So, why are these British brands so relaxed?; French hotel group returns to Syria hoping for visitor revival; Thakoon returns as a contemporary direct-to-consumer label. Entire
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 | Marketing Optimizing human flow: Making the most of data and experiential marketing |  The digital advertising boom – with a whole generation living their lives online – has made human connection a commodity. Entire
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