Advertising
May 13, 2013
By Tricia Carr
U.S. label Oscar de la Renta is offering products beyond fashion to transition to a lifestyle brand and create a bond with millennials.
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","iv":"1c246295f8406185d6f7f33f543e18b9","s":"e067daa022f424de"}
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