Internet
April 5, 2011
By Elizabeth Zelesny
Fashion house Oscar de la Renta debuted its first fragrance in 10 years via a dedicated section of its Facebook page, signaling that social media has solidified itself as a dominant promotional outlet.
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","iv":"c39e114304d3b303f15e29d20956eaeb","s":"c3276d35522f67ed"}
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