Internet
April 5, 2011
By Elizabeth Zelesny
Fashion house Oscar de la Renta debuted its first fragrance in 10 years via a dedicated section of its Facebook page, signaling that social media has solidified itself as a dominant promotional outlet.
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","iv":"f4ec6f1b2eb4fe26915e5125f445b762","s":"8510246efaaa96ff"}
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