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Retail

Pandemic has ushered in Great Awakening for luxury ecommerce

September 25, 2020

Consumer reliance on Facebook and Instagram is growing its clout even in luxury shopping. Image credit: Luxury Society, Pexels Consumer reliance on Facebook and Instagram is growing its clout even in luxury shopping. Image credit: Luxury Society, Pexels

 

NEW YORK – Luxury brands who were hesitant to dive into ecommerce were caught off guard at the start of the coronavirus pandemic, which has accelerated online shopping to unprecedented levels.

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