Research
February 8, 2021
The luxury market is entering a new era of conscientious luxury, as opposed to conspicuous luxury that has been the driving force in the luxury market for the last 50 years or more
By Staff reports
This year’s fifth annual State of Luxury report from Luxury Daily, Unity Marketing and The Home Trust International takes a look back at the year that was, but more importantly, looks ahead to what 2021 holds for companies competing in the luxury market.
{"ct":"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","iv":"39a61e27b7d76f0e08e06a4c161ee6e0","s":"fd53f714b7be16b8"}
Share your thoughts. Click here