Marketing
June 21, 2017
Brands that offer personalized services have the chance to deepen their relationship with customers. Image credit: Atlantis Resorts
By Danny Parisi
NEW YORK – In today's marketing environment, consumers expect everything to be personalized and only brands that can offer the best and smartest personalization are reaping the rewards.
{"ct":"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","iv":"b04fcb6ecd54670af9e27bdaf34d6979","s":"f95f7e2e67c4e00b"}
Share your thoughts. Click here