Retail
November 14, 2018
In-store environments allow brands to establish personal relationships. Image credit: Value Retail
By Sarah Jones
HONG KONG – While consumers are increasingly transacting online, the bricks-and-mortar experience remains key to creating memories and community.
{"ct":"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","iv":"b7fa675950e4cfe5d80da088aa49359a","s":"0e283d954417af29"}
Share your thoughts. Click here