Luxury Daily
World’s leading luxury business publication
Sep. 21, 2019
  1. Day’s wrap: Aston Martin, Chanel, Trussardi and Corcoran
  2. Bleu de Chanel dives deep with new campaign
  3. Day’s wrap: Rimowa, Fortnum & Mason, Ritz-Carlton, Rolls-Royce, Alibaba and Facebook
  4. Rolls-Royce hosts art auction on production line
  5. Alibaba adds YouCam AR to engage beauty shoppers
  6. WatchBox expands into Switzerland with headquarters
  7. WatchBox looks for growth in editorial integration
  8. Rimowa stages first historical retrospective at Sotheby’s
  9. Fendi lets consumers take a bite out of its logo
  10. Why mobile wallets are the new credit card
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Place consumers at center of everything: Neiman Marcus exec

February 19, 2015

Neiman Marcus store entrance Neiman Marcus store entrance

 

By Nancy Buckley

PALM DESERT, CA - Luxury brands often have no choice but to evolve with their digitally savvy consumers, but staying ahead of technology requires a long-term and omnichannel approach, according to an executive from Neiman Marcus at eTail West Feb. 18.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Day’s wrap: Aston Martin, Chanel, Trussardi and Corcoran
  2. Bleu de Chanel dives deep with new campaign
  3. Day’s wrap: Rimowa, Fortnum & Mason, Ritz-Carlton, Rolls-Royce, Alibaba and Facebook
  4. Rolls-Royce hosts art auction on production line
  5. Alibaba adds YouCam AR to engage beauty shoppers
  6. WatchBox expands into Switzerland with headquarters
  7. WatchBox looks for growth in editorial integration
  8. Rimowa stages first historical retrospective at Sotheby’s
  9. Fendi lets consumers take a bite out of its logo
  10. Why mobile wallets are the new credit card
VIDEOS
More Videos

MORE IN Multichannel
Trussardi puts fashion spin on Fiat Panda
Aston Martin explores artistic side of manufacturing in new collaboration
Beauty brands should prioritize productivity over distribution for retail launches
Tiffany translates romantic positioning into coupled scents
Barneys campaign tells shoppers it is still open
Stuart Weitzman courts Chinese consumers with Shanghai pop-up



RECENT ARTICLES
Day’s wrap: Rimowa, Fortnum & Mason, Ritz-Carlton, Rolls-Royce, Alibaba and Facebook
Facebook launches interactive features for brands
Rolls-Royce hosts art auction on production line

Alibaba adds YouCam AR to engage beauty shoppers
Fortnum & Mason brings sweet treats to shoppers
Rimowa stages first historical retrospective at Sotheby’s