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Nov. 29, 2021
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Automotive

Porsche chronicles urban youth culture with hip-hop road trip

May 3, 2021

Porsche explores hip-hop culture in Europe. Image credit: Porsche

 

By Nora Howe

German automaker Porsche is highlighting urban youth culture across Europe with the help of music journalist Niko Hüls in the latest installment of the “Back to Tape” editorial series, which examines the art of graffiti.

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  1. How luxury brands can win Gen Z and millennial shoppers
  2. Consumers find new value in luxury travel: American Express
  3. Louis Vuitton designer Virgil Abloh dies of cancer
  4. Georg Jensen birthday campaign plays up brand's heritage
  5. Mikimoto positions pearls as everyday accessory in new ad effort
  6. Mercedes channels Santa Claus’ good list in multichannel holiday push
  7. Carolina Herrera seeks rebellious men with powerful fragrance ad
  8. Loyalty is largest obstacle for online luxury beauty retailers: report
  9. Gucci offers consumers stylish avatars in gaming collaboration
  10. Montblanc “raises the stakes” with historical series
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