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Automotive

Porsche offers alternative to ownership via subscription program pilot

October 10, 2017

Porsche Passport lets members flip between sports cars, sedans and SUVs. Image credit: Porsche

 

By Staff reports

German automaker Porsche’s U.S. importer is tapping into the sharing economy with the launch of a subscription model of ownership for its vehicles.

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  1. Louis Vuitton explores China for travel campaign
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  5. 1stDibs appoints new chief marketing, product officer
  6. Rolex marks 47 years as official Wimbledon timekeeper
  7. Supporting UNICEF, Louis Vuitton assigns new face to jewelry line
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  10. Gucci taps K-pop force Lee Know as ambassador
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