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Jan. 19, 2021
  1. Gucci is 2020 Luxury Marketer of the Year
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Prada leverages pandemic as opportunity to contemplate, transform business

November 30, 2020

Prada reports APAC growth took a hit due to Hong Kong protests in FY 2019, but mainland China remained strong. Image credit: Shutterstock Prada is committed to its engagement with local customers. Image credit: Shutterstock

 

By Ellen Kelleher

Italian fashion label Prada is using the global pandemic as a period of self-reflection while it embraces ecommerce growth and recommits to the value of in-store shopping experiences.

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  1. Gucci is 2020 Luxury Marketer of the Year
  2. Moschino pushes ahead in China with help from Alibaba
  3. Saks welcomes Barneys back to Fifth Avenue with open arms
  4. Audemars Piguet, Chanel, Hermès, BMW and marketing webinar
  5. Fendi honors resilience, creativity in jazz collaboration
  6. Beauty shoppers seek concrete action from retailers addressing racial bias
  7. Retailers invest in omnichannel, inventory management to tackle pandemic problems
  8. Hermès brings Carré Club concept to Dubai
  9. Day’s wrap: Audemars Piguet, Chanel, Hermès, BMW and marketing webinar
  10. Day’s wrap: China, Bentley, Jet Linx, Rolls-Royce and marketing webinar
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