Discussions around mobile in 2013 should no longer focus only on technology or marketing, but include a harsh reality about to hit marketers: consumer behavior toward marketing, shopping, entertainment, information and communication is rapidly changing.
{"ct":"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","iv":"7cb00aa7ad3c852afb02f781b8f74aa7","s":"6aceef9ccb765f0a"}