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Editorials

Preparing for a mobile-led shift in consumer behavior

January 2, 2013

Mickey Alam Khan is editor in chief of Luxury Daily

 

By Mickey Alam Khan

Discussions around mobile in 2013 should no longer focus only on technology or marketing, but include a harsh reality about to hit marketers: consumer behavior toward marketing, shopping, entertainment, information and communication is rapidly changing.

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  1. TikTok reshaping luxury buying behavior, new research finds
  2. Printemps unveils VIP shopping suite at Haussmann flagship
  3. Resale market benefitting from luxury slowdown: report
  4. Supporting UNICEF, Louis Vuitton assigns new face to jewelry line
  5. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  6. Louis Vuitton explores China for travel campaign
  7. Longines confirms appointment of new CEO
  8. Luxury Unfiltered: Dior’s new chapter is a masterclass in strategic storytelling
  9. Tips on ambient music at luxury retail stores to boost sales
  10. Glenmorangie becomes official whisky of Formula 1
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