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Multichannel

Pringle highlights bespoke craftsmanship via extensive customization platform

September 24, 2015

Suzana Lau of Susie Bubble for Pringle Deconstructed Susanna Lau of Susie Bubble for Pringle Deconstructed

 

By Sarah Jones

British apparel and accessories label Pringle of Scotland is giving consumers the opportunity to become a designer with an interactive customizer for some of its most iconic knitwear.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
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