Luxury Daily
World’s leading luxury business publication
Feb. 19, 2019
  1. Karl Lagerfeld ends an era with his passing at 85
  2. Italian brands contributing to revenues of French luxury groups: Mediobanca
  3. Day's wrap: Karl Lagerfeld, Audi, 1stdibs, Mandarin Oriental, Ferretti, Bulgari and Mercedes
  4. Traditional watch brands dominated by Apple, Samsung in smartwatches
  5. Karl Lagerfeld subject of career-spanning photography shows in Cuba, Italy
  6. Christian Louboutin runs with streetwear concept
  7. J.P. Morgan testing its own cryptocurrency for corporate clients
  8. Neiman Marcus embraces travel culture in experiential campaign
  9. YSL, Amazon, Trump and Hermès - News briefs
  10. Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders
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Media/publishing

Print ads still relevant for luxury advertisers

July 5, 2018

A case study from MNI used print ads to drive engagement. Image credit: Travel + Leisure

 

By Danny Parisi

In the age of digital advertising, print placements may seem like a thing of the past, but for luxury they can still play a large role.

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  1. Karl Lagerfeld ends an era with his passing at 85
  2. Italian brands contributing to revenues of French luxury groups: Mediobanca
  3. Day's wrap: Karl Lagerfeld, Audi, 1stdibs, Mandarin Oriental, Ferretti, Bulgari and Mercedes
  4. Traditional watch brands dominated by Apple, Samsung in smartwatches
  5. Karl Lagerfeld subject of career-spanning photography shows in Cuba, Italy
  6. Christian Louboutin runs with streetwear concept
  7. J.P. Morgan testing its own cryptocurrency for corporate clients
  8. Neiman Marcus embraces travel culture in experiential campaign
  9. YSL, Amazon, Trump and Hermès - News briefs
  10. Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders
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