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Multichannel

Print functions as cherry on top of digital content: Facebook panelist

February 18, 2016

Chanel couture spring 2016 runway show Chanel couture spring 2016 runway show

 

By Staff reports

NEW YORK – Print media still holds a place in the luxury marketing mix, but its role is evolving as content marketing extends across more platforms, according to panelists at a Fordham Graduate Business School event.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  4. CFDA bans fur from New York Fashion Week
  5. Versace announces exit of Dario Vitale as creative director
  6. Dior goes for gold with flashy J'adore campaign
  7. Aman welcomes warmer weather with ecotourism boost
  8. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  9. Estée Lauder Cos., Jo Malone launch AI scent advisor
  10. Inevitability of automation necessitates adaptation: GDR Creative Intelligence CEO
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