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May 14, 2021
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  4. Audi drops clever, concise ads to showcase offerings
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  7. Luxury brands and China: An increasingly risky dependency
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Multichannel

Print functions as cherry on top of digital content: Facebook panelist

February 18, 2016

Chanel couture spring 2016 runway show Chanel couture spring 2016 runway show

 

By Staff reports

NEW YORK – Print media still holds a place in the luxury marketing mix, but its role is evolving as content marketing extends across more platforms, according to panelists at a Fordham Graduate Business School event.

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  1. Day’s wrap: Saks, NYFW, Aston Martin and Ramadan
  2. Gen Z, lower-tier cities driving luxury growth in China
  3. Burberry, Prada, Lyst, Rosewood and Alibaba
  4. Audi drops clever, concise ads to showcase offerings
  5. Burberry’s comparable store sales grow 32pc in Q4 2021
  6. McLaren, Richard Mille emphasize speed, performance in new launch
  7. Luxury brands and China: An increasingly risky dependency
  8. Prada announces new inclusion initiatives to support students of color
  9. FT Business of Luxury 2021 conference May 19-20 to navigate luxury’s new normal
  10. Bulgari taps Grammy-winning DJ for special edition watch
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