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Retail

Printemps appeals to Chinese tourists with WeChat Pay promotion

May 17, 2019

Paying in stores is changing. Image credit: Printemps

 

By Staff reports

French department store chain Printemps is looking to make itself a prime destination for Chinese tourists through a campaign in partnership with WeChat Pay and Wirecard.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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