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Sports

Purcotton scores with women’s soccer coach Shui Qingxia

June 14, 2022

After being slammed for a sexist ad last year, Chinese cotton brand Purcotton is doubling down on its women's empowerment messaging. But is it too late? Image credit: Purcotton After being slammed for a sexist ad last year, Chinese cotton brand Purcotton is doubling down on its women's empowerment messaging. But is it too late? Image credit: Purcotton

 

By Yifan Liu

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