Emotional resonance led consumers to list ten luxury marketers such as Ralph Lauren, Armani, Calvin Klein, Burberry and Dior within the top 15 most important fashion brands, according to a new study.
Brand Keys’ annual list of the top 15 most important fashion brands included more luxury brands than average retailers. The importance of a brand name nearly doubled in the past year, with 29 percent of consumers claiming the brand name of a product was important.
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","iv":"8c82f2b9b9c95462b3ad064a7f300643","s":"674d3f73432ed93d"}