Multichannel
December 26, 2012
By Erin Shea
U.S. lifestyle label Ralph Lauren is targeting affluent holiday shoppers through a multichannel campaign that includes social media, print and digital efforts.
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","iv":"b3e8b5c44a281ac2a3edf359e33809fd","s":"1078e1f4f5ba97d0"}
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