Fragrance and personal care
January 20, 2017
Image courtesy of the House of Creed
By Jen King
NEW YORK – Cutting through the noise of the oversaturated fragrance sector can be difficult, but leveraging human connection, storytelling and service lessens the daunting task at hand, says International Cosmetics & Perfumes’ CEO.
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