Fragrance and personal care
January 20, 2017
Image courtesy of the House of Creed
By Jen King
NEW YORK – Cutting through the noise of the oversaturated fragrance sector can be difficult, but leveraging human connection, storytelling and service lessens the daunting task at hand, says International Cosmetics & Perfumes’ CEO.
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1l66H8UNZjaLBOXc0HBgyeVRHaKMI1iFQbboqJpPYnLmGzKAoEqoNePhQs69vzdwy9noDvzsRNblwaBKZkkM4Ud98w1HIsL2w+Iz\/3qDQLOuTdgL4ci5tpDLFRidFz15qzO6LX51lQ7RepaQCa22IM0izpNH\/0ssVpq5yN\/KPqXCN0thWn180gKd82AlxqRM+O0xU6M2TPyaXKKquqTBzHVI0Mjm0d5\/YeXHhnYjwKj4qI3EVnzojlX89Pzbx+dqIzkcD9HRZ5fIwHX5KpXiFuQ\/Px9JmMvU+XhNMXW4u5lNDA15oX937YmHPCX7x+QW5Z6gxiC0zdMvbZm\/YbP2ZaDwZjHfgSQhfMJKELcJs2CF+2K+gbTzbXuIG3oiyzvkXBGGwhYJ1ifrV2DJaCvbzS9ARDqySjjf3vmHST+MYk+IMll3lRE8c4HxDzJQx7YKBKyRT3k0E8bHXkktIcNH78thl+2oHj2A5ufsRFHtL0NIsegOlUUEe48GRRDx8OeUXAQZQ0f74E6cCWlCgtQ0Lp20WqEki8QjGvkbsBH61Ceydzw\/CPfOf+XlEaznKYcDY7pJXMjtaz9WF4KokrKs+SiNpZUGhI9NpAI+jXDYO3ddR93MF+zg1EUEhmT7A4YtuWXSGkr2dkHbnL9cjVHIYUedZ4rsQt7lGb+cSHY0v3FPD1nKqsRROYZDB8IZLr+0x3tHU8\/a+dbd1Cw4x5y6PAeiLzV87WjOgJzPr1VzjYqWCbRyR1TzIu0DuR7GhGGpZ2g3N1yDnP3C7AM7aIqHYWHFGP8T2D0nPLmEk\/GL5T8\/OSlVAbqZUu5yTBdFW1Mi84413W47yv2JoELiwLYrAzwrAtCtkPbTsOUFur2Exnh46sU3sc5lNSgDZlKIWnhdTHigZTRm1ASouljgs0sXWvmd4oXHh8RrBKzjkUJ4PKxSoWd7\/MDRtletejgce2ftKkciPJ+yaR8TlD8CnDkXzmkDg98m0l2B3chTHLxnJH+8CtdFfyBOzM8\/l1C3FbNYuXy8\/koN6X5u0Md8j50kjnQGGX2mIG91Og2pHNJIu\/IrXkcphc7gSjzsDBa5uJTMf6L5\/iNgS3FJKm6MhNwN8AtxaRnHK3J+j\/JI\/6NJw1EYrYOYil4N8MkY6xODtde8RiKNDEzjDuUn4ewGXIZ8pN7rDHQ8mw5lNVyv\/8kWYhsfZ3TRVtQSRolyAwC6Np0TfLrUWyOizeyc2UDHZy+N22x\/bjOvW2dUiFKcbJR19QNBADCqV7eP1F56JEVCc3TeXnuwWSMNpRkBnWOZyewMLf8noCsdYhCNQyDW90WnkwKYhafU88pTpz49ZhKYmWuiQl9SGAae8zke3xImYmSToifgAMHC2wuNvdttNSBVb1cT70yCZSwdERWePsQPBgOSQuGq3NCJU7Z+Nh1Zf9JQW9DSNgVgpbIPSW+hFFHqfi87JV4TeP24xCDhojXQJQJys9M3ZveFQCgW1sbI+P8FJy8b\/W0zGMZ8zmVXYx52eN1lTgeZkMrLdC1XN8N8L5whBjI8YJIftdOP5Wj3PfaTlTmjgIwteDPJefBX0zlSy81\/fmHap+5tR2ZCmUWlg9L1TwgCqGIwE8we96Waj671BIVYM\/GYR2RTqvvj\/x2JP+e2sBnpKARo9B35OwQ58mplgt2gfxq+43\/ZMJUqL31C97DV9t+aSJHOLYwoN3TxX1MOOUihz4RwLO3h6j1VGADwLzDoGau\/lO6pnwt3RYRVblfzxNbcZGgdSjxuEPGcTibYckw+h3Pq7DrMO9ij14S90ecmHAq98\/Hg1GFnR6dUpCO9j1w3IE6b+2R5t\/q4+M\/3qIQPC\/lmFfBzSdgCiaEwOwVCM5KLF+\/0Hx\/idU1BHhyLbjyzPNVTsNDTXz2Hyja0RVhMBGNCeqVvpkd3xvCMgD9RaaOiF13RZk1xZvJKU\/OSEO6k2W0XvUoR\/c2tJeiJRabVsVER1AcS8KL9d+0mhZ4xqvkmBeDrB+BPhx4s3B2GK2gawK0lP84EOrDUR8e9Z8W5Ov92abJ8DPzf3fIB+nZddZ0nt4gcX\/69Fhah57\/YpVXUcJkKfYyQe7qkoeVscYks5LSp1Wsgh7qllgcfG59oWweKkv9tttnBA6zUBWIVEqo2ZujdYwyAhfgwf5fgLsljYrXBG7lreopq5eShiaCQhw+UFV2ois2ypXXMATdV8hV1ffICCr+m11KUjdcgCYjKu2G9i3Vy8CaseWon\/BxHQdVvNEXNLjdfbPW\/RBn1vr2PV+Qf7OUxXiUk3H80JO4woD3FGK5z4+Mg5rqgIXZHt+vkjzghrE1Em9iDThFTGDYtTz5B1zm0rMTKy2HmDlvupIOy0nhvZ0c1otbYAXk1s3ZOjRDK6uHCG0mjvfHuSAf2\/kh7e5iOdId4vAXlRZ4fUrQmNbQah+L0Z4NtBGPq0qH6PAKIM7ZhhW2LCbI6zj8QzvcjzfZ5LIfQ9ODNRg64fREvxFsGzpaTChAwuoL1rjLtwT2dkfMn+VvgdhH3LY0MHsSLuNa5gZ2aZpYr5GBxdFgN4feo0f8nXNrMEmsHDcP1l\/ccwqhkJw1S8gb01Aj\/yNSae97p7mqJ85mbfDGCDRtkiOfZC+kuWn49ID8Xp+BIVd9r1D35xcHCEm2ENgJP0oISILRhcpqL6kYwCmNZ69gZGwZg2RYpVnAMmPn3JnE6MlxUvwIB4mdKL1RYbakJQDtK4erN9uPyHA+Ig9PXyZ0SIc8xG7mcRRkl45h+QssV0SzIgGGrx3h\/PgrqgoKaN9K1DoXipCM4Bw9uocQhHQZnS4WgHiLB8Uu0jZt3\/TAs6pOAuLgxYfYC6zpbv3u5N3eGoLiBNCZqmWP5YMz7prFiTd7N3hkxGZkIXPlee5ANp4syOmDh3ujB5xzOrqKg8OozU0b8xRzLXBPiH\/tD+tJ0kTkqO0I7ZZawpVJ+qeHBqydvsObsRhoUvMRZZ2T8YUF9upgmuzHUQuJvRYhEp0iEeFeNURHAyKFeHxkiEuxLo10Fj0vnlJ+dIzyP4E8V0drhL1Wmx+QWzxPlBiVrL1PCkLeOUYA8ojV3oI7AgTErKHhl0XifkOl1omgDYUesoAhA7heO9iw7BW8Bv4GrfmEvnkczCTV0Q0oHnvjXmNTXAQx38Rl+wgAMfSIuPurb5EWepk22hhcqJXGF5Jd6C0QLFxKkheB7Cl4AAGrj3CgITw7w\/uKP\/o5PbsBJmWL6Ur\/Z6u6dunmhb+Qn7Qa\/\/0w7vcqykeX9yEGptqWWESRPR52HUtaLOOz+xAtDrBKf\/V7Tt231eyqZSoY4Kp\/yS9mWU\/N27Lb5+odk4RiVnXAIvKXYaV\/HXP0YgrE4dubSnE9Gh5leI8YsjrJwW4FKSNO7J\/bLAjgmgtv9FN9jiXpcoERb4Q+f6RVQuzRxCD0PjECcXhT7WNHcJwz6aqSteJ7ppOryD3yiq2FE3kwyA\/Bp4pQpD6ucTtjlLehIUaJt\/5cJS0s0z\/eMj7BZVVNjVW3c29Fmz\/18P7A78yzYUNduhyPnZ2pQKDCEYuDblz9SsD0x0QBDL\/m9ATAzY+yQ0jeQICc\/nIPvLfh+TeMQ27cQlmxqGdfmUOsJl1U3IXZBU5Ds7mO06j35Evr\/QE9vQp3yDScV8U95++bM98eU85\/PV2\/lSTCXr8bnoD9mMYSR46ULTL93rTysTW\/le45zGixGrxrSBGrFlwPT9rN9WVqsIJkdAezkZr12P\/doaZzqOzk6l25h\/NRVznJtnTzxojm202xAtI7RU11XsW2fpmDFHPhUqbY7OO4WM85yflt7wueoBfnQ7yEEMJ\/gtp6H190xJl2uosYGXIrlBBm0\/ZkfhPknH8Z3T3EIBjlYQkZHB1W1k4laFCPQjKwIYHuMoXGFVxZ1yuiLd5YdDU\/MGzh0JyBCE5sh5zjLBY\/PyusNAbcYw28iAUAWYZtZKdEubZFCsO7QofXkSSZE\/V5kX1DpzcBJp99pdyJaYlk4p1mvLUiODuvISaBwBBbt9OyvUf8hua1AeSrrAUveje1lOWyO0VaCkdxSHyR4CHRaPMuf8NrvmhR4K7kYvZSos1i2FYmMjwBpsep1pBRpc1WlarHONzqR0DPghYLFk\/nq16SDPb8wqZqGMmUCVsXQcf3RRUaHiTJkHh3LjsafO9b2v4K7cMvWD3UoP78lMoMggOwCk7iuEd4LEcRlrrIP\/TryHOYfzTCXYOyT3+T\/OnDttTUU9ndtKcicu6ozwDtVR50NGAtaiJUgWzCQ2XDmMVP2LJ3RzRa5IyLgrRXVYpOwyceQ4EScP8W0EAnNBBKIyvjer9DJYhkvGKCWc\/8sWqhvlw5mf8uqB0hGe2dPQByb+8CSqYMjYult6rC9NFFvoxPZ2Hy3aUnIMwZe+RXgx5jvsbD+3slxIwhoXxEtxs64H\/jppxUNy4Q1wnyUdH1lfJG9Y\/9ZJEDgP9yoQys1SQPnJeoRff2FNsYcsm\/ctajM2vIDixOLzTZZHN97b+xJRf6bmr1WA5F8qvPHNxI1ogL7EGcQOlJjUJMO0lpR1tpy1t8UtnBPp8pEnU8r9SLSWgCxvO3p+3YImhsdjF4fAloX3\/r8g9h77r2VE3Q2UpYZhUNl\/hbyKodI0TKrkSlsIbfp51EjquW8TbFcp\/g6thHAQi4V9zUstilnbM\/4fVqUq307zc0OSZF03Sb6vh54qEVtj8KqwNLgQEnElpVt+xlF\/\/p6UsKHYEN01H41vrvViX0m7bJQ4Vk2pMR1AQX7rv7wH4kn7t5NWWCZT2my+Actr8bcP6n0\/CJSBWJiFDsBjaATRSK5jlxmo0iyIOJNIl89dAsNJ+R23sxPA3e+vrAHAfh+S3vm3afdOXNYU+X4tnIwi7uuAVNqm+mpd09gbq2EwtaBJrctfHbybBjABaeSNOAUzpsdzNC0XznS2pO7nkoujAurSUqd6mQvZzTZxU5zCQYBDS50cd\/30BjE9dKmin2JMy3RF1uqBOhJbz099kfrYAysA039JwwTmnUi\/nVbjTX5o2YEnJ\/aNpmoz68WFYyBDfOiIWWO\/ndZuO9EBF0w2z0iXCdstCaRUVXl9V2CTC52uC8nDn3IzO3u+o5yIi9wVE4qdkMjrWv92nW4m4l7eiigmrkA5tO9biCWDj7h+hcSWGShrq33c0M6g==","iv":"e7862435d46c129687323b5e65abac28","s":"428bfe4245b45054"}
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