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Multichannel

Reading between the headlines: Making sense of the news in 2010

December 30, 2010

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By Rachel Lamb

Reading between the 2010 Luxury Daily headlines shows that high-end marketers were increasingly interested in ramping up their social media strategies in 2010 and that they will continue to do so in 2011.

So here is a breakdown of what happened in the luxury marketing arena in 2010 and what we should make of it.

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  1. Luxury Unfiltered: The one question most luxury CEOs cannot answer
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  3. Aman welcomes warmer weather with ecotourism boost
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. CFDA bans fur from New York Fashion Week
  6. Dior goes for gold with flashy J'adore campaign
  7. Versace announces exit of Dario Vitale as creative director
  8. Chopard, Boss, Lancôme front AR experience from Snapchat
  9. Estée Lauder Cos., Jo Malone launch AI scent advisor
  10. Hyatt names global lead for luxury brands
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