Multichannel
September 11, 2015
Exterior of Ritz-Carlton Boston
By Forrest Cardamenis
The Ritz-Carlton Hotel Company is rebranding itself with a newly designed logo and voice to be implemented across all its properties within a year.
{"ct":"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","iv":"5d2f1e333f3c98efeee377dbea12453c","s":"d1b47d592cee16e6"}
Share your thoughts. Click here