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Roger Dubuis targets Easter campaign for watch enthusiasts

March 28, 2013

 

By Erin Shea

Swiss watchmaker Roger Dubuis is hosting a digital Easter egg hunt and will give the consumer with the best score a trip to Geneva, Switzerland, to experience the brand’s manufacturing center.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. CFDA bans fur from New York Fashion Week
  4. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  5. Versace announces exit of Dario Vitale as creative director
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. RH opens Detroit showroom
  8. A. Lange & Söhne opens doors to London flagship
  9. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  10. Buccellati brings retrospective show to Shanghai
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Luxury automakers reveal new concepts, activations at Art Basel Miami
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