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Aug. 5, 2020
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Jewelry

Roger Dubuis launches WeChat campaign to introduce DNA, daring lifestyle

August 12, 2016

Roger Dubuis Excalibur Skeleton Automatic Roger Dubuis Excalibur Skeleton Automatic

 

By Sarah Jones

Richemont-owned watchmaker Roger Dubuis is guiding Chinese consumers to their ideal timepiece through an interactive WeChat campaign.

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  1. Day’s wrap: Ralph Lauren, platinum buyers, Bloomingdale’s and Ferretti Group
  2. Luxury consumers seek meaningful jewelry purchases: PGI
  3. LVMH, Kering and the new luxury strategy post-COVID-19
  4. Burberry offers a look at how companies can navigate difficult times
  5. Fashion must radically reduce its contribution to biodiversity loss
  6. Dior joins UNESCO educational response to COVID-19
  7. Ferretti Group sees unprecedented growth in Asia Pacific
  8. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  9. US department store chain Lord & Taylor and its Le Tote parent file for Chapter 11 bankruptcy
  10. Why you should not put partnership marketing on hold
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Ralph Lauren, platinum buyers, Bloomingdale’s and Ferretti Group
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