Luxury Daily
The authority in luxury news.
Feb. 4, 2026
  1. Luxury Unfiltered: Why halo strategies from legacy brands need attention
  2. Bulgari Hotel Roma introduces treasure hunt experience
  3. Perigold, Olivia Palermo announce design partnership
  4. Louis Vuitton, De Bethune combine codes with collaborative chronograph, clock
  5. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  6. Cartier expands Clash collection
  7. EBay presents shoppable Super Bowl weekend activations
  8. Qatar Airways, Art Basel kick off partnership in Doha
  9. Mercedes-Benz highlights 140 years of automotive progress
  10. Top luxury campaigns of 2025: Luxury Daily
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Automotive

Rolls-Royce builds community, content and experiences with new Whispers members-only club

February 26, 2020

Rolls-Royce Motor Cars' new Whispers membership club is accessed through an app that was tested for two years. Image courtesy of Rolls-Royce Motor Cars Rolls-Royce Motor Cars' new Whispers membership club is accessed through an app that was tested for two years. Image courtesy of Rolls-Royce Motor Cars

 

By Luxury Daily News Service

British automaker Rolls-Royce Motor Cars has formally launched its own exclusive members’ club, offering unique experiences and access to products and services. Only one requirement for membership: ownership of a new Rolls-Royce.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: Why halo strategies from legacy brands need attention
  2. Bulgari Hotel Roma introduces treasure hunt experience
  3. Perigold, Olivia Palermo announce design partnership
  4. Louis Vuitton, De Bethune combine codes with collaborative chronograph, clock
  5. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  6. Cartier expands Clash collection
  7. EBay presents shoppable Super Bowl weekend activations
  8. Qatar Airways, Art Basel kick off partnership in Doha
  9. Mercedes-Benz highlights 140 years of automotive progress
  10. Top luxury campaigns of 2025: Luxury Daily
VIDEOS
More Videos

MORE IN Automotive
Mercedes-Benz highlights 140 years of automotive progress
Genesis enters Italy
Bentley retools global foundation
Invite-only driving programs from Aston Martin enter year two
Bugatti, Lego Group release two new models
Lucid, Uber debut autonomous luxury taxi service



RECENT ARTICLES
Deadstock denim from Nona Source dresses new Guerlain drop
Balenciaga releases Valentine’s Day capsule
Qatar Airways, Art Basel kick off partnership in Doha

Cartier expands Clash collection
Luxury Unfiltered: Why halo strategies from legacy brands need attention
Bulgari Hotel Roma introduces treasure hunt experience