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Sep. 17, 2019
  1. How to save fashion retail
  2. Tiffany translates romantic positioning into coupled scents
  3. Kohler ties fairytale ad concept to fantasy film release
  4. Day’s wrap: Chanel, Rolls-Royce, Lanvin, Dior, Cincoro and American Express
  5. Dior admits to Sauvage missteps after campaign controversy
  6. Consumers increasingly turning to AI assistants for product advice, customer service
  7. Stuart Weitzman showcases strength in men’s launch
  8. Rolls-Royce reaches Rockies with Denver dealership
  9. Luxury brands ill-equipped to meet shoppers' ecommerce expectations
  10. Last chance to register for the holiday outlook webinar
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Multichannel

Saks touts transformative power of beauty for resolution-keen consumers

January 27, 2016

Saks' "A Beautiful Discovery" Saks' "A Beautiful Discovery"

 

By Sarah Jones

Department store chain Saks Fifth Avenue is leading consumers on a sensory, experiential tour of ­its beauty offerings to help achieve a new look in a new year.

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  1. How to save fashion retail
  2. Tiffany translates romantic positioning into coupled scents
  3. Kohler ties fairytale ad concept to fantasy film release
  4. Day’s wrap: Chanel, Rolls-Royce, Lanvin, Dior, Cincoro and American Express
  5. Dior admits to Sauvage missteps after campaign controversy
  6. Consumers increasingly turning to AI assistants for product advice, customer service
  7. Stuart Weitzman showcases strength in men’s launch
  8. Rolls-Royce reaches Rockies with Denver dealership
  9. Luxury brands ill-equipped to meet shoppers' ecommerce expectations
  10. Last chance to register for the holiday outlook webinar
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