Research
March 4, 2016
Marketers should pay closer attention to when they send push notifications
By Chantal Tode
While push notifications are an important way for mobile marketers to drive engagement, 63 percent worldwide are sending messages at the wrong time of day, according to a new report from Leanplum.
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","iv":"918d70460c4cddde316ad5c3540a73c0","s":"c98c17705963a401"}
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