Research
February 5, 2020
Beauty retailer Sephora uses color-coded baskets to identify which customers would like help from staff on the floor. Image credit: Sephora and Brandwatch
By Dianna Dilworth
Sephora, Four Seasons Hotels and Resorts, Dior and Chanel were the four luxury marketers that made the cut as the top brands for customer experience, according to a new report from Brandwatch Consumer Research.
{"ct":"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","iv":"58099e63095f3ce3c25c3495ca895668","s":"36dcc62a80af3bde"}
Share your thoughts. Click here