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Dec. 8, 2019
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Fragrance and personal care

Shiseido collaborates with Japanese high schoolers for new product line

January 24, 2018

Shiseido has already debuted its first product created through this collaboration. Image credit: Shiseido

 

By Danny Parisi

Japanese cosmetics company Shiseido is crafting a unique partnership not with a notable designer or agency, but with everyday high school girls.

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  1. Bleu de Chanel dives deep with new campaign
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  3. Chinese travelers want personalized service, embracing experiential: report
  4. Tiffany launches new men’s holiday pop-up store as Manhattan flagship readies for renovation
  5. Introducing Luxury Women to Watch 2020
  6. These common pricing mistakes destroy luxury brands
  7. Ssense enters luxury dogwear market with eye on millennials
  8. InterContinental crowdsources local insights to take travel beyond tourism hotspots
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  10. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
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