Marketing
July 27, 2016
Millennial shopper
By Forrest Cardamenis
Once a vehicle for driving short-term sales, shopper marketing now plays a role in motivating behavior, according to findings from the Association of National Advertisers and GfK.
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","iv":"21056609422f7a6b3aaa178365129482","s":"03a18f48cfbee970"}
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