Columns
November 24, 2015
Brian Heikes is vice president of product at 3Cinteractive
By a Luxury Daily columnist
{"ct":"4b3+ui6mloRZv3dMaxBfXeejYC4Thr5nPDtoM29R4r4PLcrf+HHVpO8T+yDlA5FUevOJn+IUyQImXiiWhotV8\/\/3lbe5uhkV+JjIoQk5JHrNgkbiioIeCAhGAafBBWsqQ0vtJujUQZLNzBmh99qvQKRRNwvA1Lf311WL6wzSXKwAWXsB0yS0NRM\/91Z8hxtaH\/Sb8tGWfG0O4qHE71a\/Ff54ma69T36r\/LpibhU1uy8JF3r4hTw7v5HLOoA7pDRxgd3YCZbcDVlVDQdmVsl2n7g+N3Hw2fOc8gGhxbSU0c58HcRmS9c90y9HRI8AoNU2dEvrPb1WZqGs60jp786VMTmfNAxdKFEeIleyMAmD2i8Zsrosq4Sy7+n1AcPRILeR7SNPLqZFVPr8DAiez87EAj1OQTBRJVQ2OJTBpOmVBG46Ksif9TzhGQ1PA9XSt6aXC991ua+3w6xa3zXZpTvJd1DP05XRaJAsBJORVQBKeKjoBVU27FFHzf2OENldozFf9WU1TCBgVJWqY5xFqxW7J\/6llNsQbSX5LVyWzTXSfNovfa+utvEmgc+REGPnZwREpw8sdJRJ8p4rp4al+eitKUCDBGFREmu\/8zeQSi8JLxLJonGG7t\/jTpJmJFhjm6bD67LeyhUvitOyoUtyvaku1aG+rGcmGU7Kirp5oWFg3G6CbCvH61NT8OujvKG\/mW6tjNE+NLju1CHozjvxfwiqOB62njvBZ3qdMctnMgP0QH13z4HQAIREquntgHAYajwoRwO7f2dLNYcwpBbHpN30Bxn\/kL+BQdsNAp5WgKLn1jETL1g0K5msPhatvhQ7v52NEsdxNhpIT8hAnZ2nAMcaAuXSunOonAWCtSTv1jK0pqvcIWNXREYkIvW6vED9Gjww40LguKX5xnYeBLdodF2pugPZOuKoZI\/WhxeNFqFltcueJr7WhHYeg\/IJtNUVMojBGb6LC8YgJjmfMfey\/I2NOIrkLE+k0yGKX7c+KIcTEsTzW9t90AcNKjTsmEpVI3i4oe\/DWu+L\/FdmyorM\/xl2TF0iuhTYcyhCLlMtVhudhYzWsz+65K0+AShBhmBT+WFeb3Fyg\/IXJDiPNecRk2scdWksyRLWUvstI\/uTmB9TcqxX3gjLJ+qXRB3gAXuqFjEWQULkQhR9On1rOChaIBMp8iGzarYpVcMUCvY9hMPXapiUN1nGwCYrSpis\/BbmL+wJQCz3QMM2tY6SkN4A5d2sTigbi1mp9FwZ+wbc4VHSJhf4\/prtv31F3GGCYalfqFif7cosFFVG27NLrakbJEpmB7SFa4RH8Gpq+nQKwVfA13aug21XZjJC+0v3\/mFsYcdQvz5CikVb3uLHKPwrZWwyUl0rwS0x45uC5j+CHqggOvMoprm6uHwtO4FhNcuAcBg1bXCigC5jThUFitxs071uXnB\/8cnhTRGofZZe1C9swX8ghkpiK2OkvYQF24fgDrh0dwRHnxWdTw\/ny3wjOPnpI2vACUdg5rIB2xukznqYRifmfye\/Si0hu8WgKvLeEceFD02rwwSo7e5fcYSK\/kcRQMXyvl0aGI+KFoytYYNfUeKYsW8Pjguy2w03DrbhhUHYRm+i5gkSWA1\/MZqKOaX170YHiuypC9rmy+ckCVdefX4UGpnD1dKWswwdO8nVbQc0\/z6Us35Uyu800VN+miu\/4RPgi1omV6w9KY\/3vfxxN62cBAQu1xtZlvctbiFH97ZudhqcCXUK7ryaLGpfV7mL2lffF0NMcKWZvZujbc569ygb3UvpuQwkON\/o6h7jeiAINa3n6KnoGfXOL5THrtdRa99P8ddlpKsEykDXIhD+wGbuQ5HPeTk3U5e1Sx5CTN\/o5TJyv1gx9kckpcDPKjgCP4Nh5ci4OKHzTMb7Pv81D2ySUNC5p0iWRu8U\/KDAN9CbZrH0n0SzE+foQ3BLXIFhjuFZuMucX9Jv3VPy2nqS1buMckameT5X2PWjsjFBrZPMBrvI5eR2yF0SPj4VZHATyZNaV39gQ3zhydd7MnLF+zNb15uEiGXK1GsrD7ugvF1x80mleCpC4Lnda7Ua020rzIuw\/mJ35UyCcP\/NtMf0HEHYWS6OXtrLi2TPHNwFuvwmlMorAFA9pkXeGxUkWeHRf6A1kswSXMUUJ8UPrNSQ0rcOi0F+P+4rxZ40p52GT+ieiHuXTDl\/kw\/cUMY8\/KhtzsAf7PxUr6+Xe05VGSd13wjypSrBQe4gPdrLwbxZq0btGSBVo4Xag96Vhrd4akffwyfkRBiXpVi8J0szRNxcyO4cPYN6ZrnSI8rJXTg9m+uURkOMHY3sN2uDAMKohJ47aX4Q5zqmAjXpVjE13py20AhlonJw6EQO3N6XYIWRS1LhTNIkHyShXyu8v3ixFXrrTHHcuFe2Gn3MLi+xiHKzAh3L2ZYjuhpTBkKOQ0qecihZRoBARXgW7nQIOrrMB1wQt6f+RW\/pq0Y+iGbH7Dg40li4JUstR2PAE6GHjSPhIVt5NUP7CftMqOabD39y6MmJl1qmYuFCeaImLiHgOAH\/ErY0Hm4YZbt+uaZadwHjHvQLEO7XZIfXhGsKHjsybNaQcXgrqnp+efe9+d6NtnXKGCOR+pAgQ\/TLf1rBAx52RfWF9t1cMxzOuRwfMD3hYxVCQUQIlh6FhsacbVasrHnzDAIfO27D4rNnV8wQLep+VfIxPnNQnjjE0SLm1uGkJkYLZQ4dq\/NRzmlnf\/bS6RgQ7MtuUWjWczkzOeBm\/LRGBQ0Up9jdxBVi6TKF6kpiP4ga7t3g\/8UfFb+DLYh5TBXjMRFvFCT\/04ymKXjcTs+2fzTlmQlz9ow5gC+yNQxmBc\/Euwzu8+6PLHLw02Ot6kwtpVCG+gNWamp\/wMaStJ1x+ddPNOFKIetk1h48PpjIp2rhTBbLrE3rkrnbe9QyMuMJ9lQUnSUrbLw0+27FqH8mHCpWBZ+wRLBYJJN9S+oYKwhDhhqPyUgFX9\/tLV\/8CIR1SqRghe3cfymGvq+VQNLttFUqTqBC5uIs3B5hhuyV4g9ZO7jf9BdCdXt6R3UujU2veQxjoCBfLLD3ew93Ootyxmz+3ow3f9+IejzTI8aan3G1uTMhAIy\/JIph7YNfH5HIR0mcG1GYqW+B5aNz5ID+bs1MkuawBbbe6NTaheQunPdsOaH1n4ImkmYOB6+EByymX+c4vPt\/voqnbX7OowkP5qTTmt83Vm2fwpDR6Uh5NLkXCq7R96zNBPnCaihjGmBqwLBoZgLnzwoQ53OhN3WcsaqFUBA4UM0orFjx3Qvgx44wXK2Iz2C+jD\/F+tmddQGKdGR0XBjrJnDHT0GD+pScPCfV87M2P8W\/QA\/8s0we7e99QOZEZp4uAauJXvjC\/nyzmNvYNq57ZDDKEQ19FMbyVNslFEkeDLkd1PdGRwK+DqA3auVZ0UlJYtGgZWoItjWD2DLxDZmd9fpYe2Xolk6vwLRjER62eB+Vwf18oK5Rn35s3geIjRhYyeorESxA5JoX3vaBeCJP46YufsZNbfCTcj94KVxzCIXaaZWAu34gHyj8hi3oDU56FxswdolA8QZjXGeUEAUiFUo7V1E2n3GBlLSUHSnZRR1OA52g56ah\/fTxdY0H5id\/NTJbQPHOoLKlvEx4GEpbPOAEuw5TzfYe8rhaKT+I2+LCRxMrv2nH1\/t+gsfXqFLwdvReQiB1bn\/Kkyjy0YidVkCyZE7F4X0\/x1+LDtd8creUmBPb\/BBcOVpPXuMGlnzCQjULiF2DTZTldAZSobDzsYCEAJHIs6etEzonRmvJj9wV5EW7KuMRPeiU\/USanO6lIoNLzCXkVR6lWU0uJy155eLmwzYyOql9fsZART6dc2MF0Swt42XdTcsmtegxHBz3HNHwaHu4BhSyi4CO25bnXAInfap8namwi9my0m8ZR61RZZRe2G9ndcip058uYPGDC+YQ11V2XfaF5WqDxAxxhy\/RbdoCENvta1\/0jncKG9flUvTQ8+eAdc0vhG97VKxcTGgMVFMOviRFhii7VTQC3qYB6PpMkrWZT26uWfMpJL3FBCNs7OEnKgnVYQitFWT4IdJlYvdGS+m5J3dO\/YW5yGYNmj\/l+scf2Cat7Iw0khSCW2wBTq0tRISMgDSejWHSQVwc39IXccJb9VKdhcxHkdcwS0BIh2szY5I2BmlolgAPb+hEh7Cwg1zICMTTae8FRQ3cZKh95IDrfdydMwzGT8zwakEb8XdB\/wpIuvRmIGWFFhy4AVizEyzDmwWKEBBUkkc9X4c3fmPs\/k9J3ya1xi9dtGWUkYdDHkeP9WVL428f0P8KN0AQI898inBfh5Em+n6tGTha7m5uWvA0Gaiv4znInR66\/7lEZobkPn6VcSBbl8u9BaC35WlDfCRxKwRsTbKIsRGWwOd16PMBozem4r\/06YUPW7z4HV1b5k1UqUrhZrWzG2nfgyRZiDn7RqLNdZeU6RBVmKN7VEdrxOv3F6sQpnI86ofZHvdCF3T7XYdx0z9B+VUsl5chfr3XKgxYA+k3fsFRcwYsvVBuJ07BPXhWsoitetjisCdOxRdl3Gcoe86QDQPqtRRoUX\/lDM3JaHJrPmGnt\/c5ekCXsv+HSR\/BF6FzAwZVr8f3MI82fVHvY5KXk22Uw0r199QUCaaaU68bIR6l1ATPTnXmYs0O+1AHJtEsSDpEt7QgqsyyM11NcBe759zi0aVyUNJoWHyBTF0itUGS5QE\/0BdmlpJZ8kBrwdLQdpaAaBHo2+BqESLRrynpCpzR2iQD6oNsUMmWm+K6dhfTLBDrvwWYBZdn8dDjdfSE4QImiCV\/Zd8Ja9aW2T4lJS\/SNcdp0h9URVuxBs9ZwyfHcg7lGLjerK9Y\/vBkPWWrKNhpNFkVsqh+C+sPwwxs7518AhCvm2S6s\/3k67W4mQUUl76qScVUCiZU8KtOTnyRwMkzabL9XCw\/tA4q+J0ozpOoYzLRVminzJIvxeSO9yPXWcmH+OC7qyp+I8zp7Zl6KHjMF+3cHnwLEjVPftzjrunQASeZWjcXc7TXRelBPccVStRRGi06OrUOros2hEwe3ee2pkF3Ig\/bF+np42pQqX8ZSD90Yk\/ECxWI3zo5GbMdR4vlsydP33rn127pzvcLH67Ij+tk9btuHgkV7I0SKnRk8sVrqdrnDBwkjUd8qAbfRf1y+6ksCZ\/qe37WYSh2fyteE+2H\/mYJ6maxjBe7KnLTSI3RCo5thTPZNyMMLF4L3g+C4RORsXa5gxhf9G9aSDwNVaNHJoDKBuKcwkfDHI+Wx6K677QD\/TWVL0UJp9JsK1TPridPkKubIFSthBQRUFzUvEqrxUynVWpdSulJw+1n4dWu4yrXduLapiDb9buSaMumCuSYg32zXLqgKpXI9HcHeRs98gvdhDaGl9MyA6WpmyDOfUKCc7lhlMYHnR1gRQwz1yZinmGjULBlI0Fmr3vYDQse\/v8DwWdGrvwIEFUFnwMmONxYoLgql4P530xHcHCgvK5OxlUtLqr8ij5a2G+quePo83qR9kN9LJNZIekEHQdVjPPFu\/Sa5Q77+jwuDZ8xfXELTaMNn8vcCfzMMpBXOhWsihTNRHnhQ1I0KrE40oE+QCSK57ifMxM7NiVtCs6QI8yqFZt1W1brVTKv9uPXkiTBjHLDdNGTnF2Snm00vS+xe8s+qxoc9Gy4OnRKMNLKkIqAT3fyFvOxNT86IK2JAnocrrTl4nxz6m+MS\/VMMB+046rL3OHhwu30i147GVTQ7K22am1s\/TvE3wan8Vylgg+NAW\/qBWrgTh9iE+BPF5FXQC0WLScmgb91JUm4ph1y4HDH23zNFSA+E5bQaJaoioepumAxyHFWULPtHfRke6Nn1UOBXof7dOXaY9skH\/H\/r0hN1pAZrnbHldT17kgs58GFGhbmmrZjn5Om2c5EKDxzK5SBaTan\/ZmwfFiNn3TBtzN3iXJw2Z7qmsl7KBSa0GAsiYqCvug7Z3\/OGJlmQuGpvuWqCDhXkS\/jFN6X5VPsibWoCU7Uma8SMdVcdfnOvaLKk2NpOGziEl5VltyCBrAf6E73TLLl4Bb\/hlA+neFmUFaBOiWmAh7y3Dlodjnjd7Y9sOxVlg1pKR5ZjM17uHK+jv7HfnLi\/BjFyIDUQNE4NEZoWNrObCKok2eqnmUcGrdguMAgD0AqAfDiqArTAVWokgij4MZeJFwjIvmsSWE5NoVdvLlqE5mHChsCgp58MSzmqrNvUZOr0j3VfKHAk9MFTp6iSUbzKfOkkyefE9fvB3F70E6YPh6LMqoj4KkawZYDkNHiAHKGaZnhuJzD6nxERFEie+REnZ48lin7ZsyRxt0JGmPC22CvfAeR6yYHKpMB2fQUked+G0tksVXxJJJWu77jWv+ySPlkdyEwTItkUY0gd9loEW1FFwRfZQko1ZKQT0zqV1ziOuBBx3A6YeKKKMmLPerHuY3o3Z0zcMW7\/pQjG1hR4l2osXSgjKvKrMNZ6mQpQqL3iLK+8BWJnZOuG93sLPRfzZZ8XozsyaMRMPtuP9sughTD9uVXfG29154g\/MjbrM8a9Aje5eYKkbZ9P4QzalLUTlJesepoJE6PoZSHbNA\/6QyqS8qoGwak4htH3c6YYLGoxraLI3kSexJY6Ut0SRxJNTFnL+EXe6nwvqacsppreN3yqSi1+l6mtVG\/xNu9xT\/4NSsY+3wd84nY7HyFmICEfNhH\/MAUvDWvZQLlDGKAFoNwfHMqZR9bwSg2XhXA3eGVokV3mBrmarAABV+oaaoPVrzTj0AN8X+Jf1hABzrmbDx583ZNPa7wI7KKx8jtC+fuy7LvfbIiQ1AZftu4gtbmSkFRkGYjCKxXT919dj\/b99qoNx2mtU5f\/HobZho8Sla4\/lYm3BnbCBDQ4RwnPByqqki7WDlmmz6Tc+ZCPu9gVJLP\/wVpUR8t5hoxPo48De25tvKQFRVqHEaiO5CBbpNA9Ae++N\/qEfjSRJQxZ1h6I1zGnWnpjuoI24q8dzEnf3SvQx7KTRkqYH2cFsjhwLjmsSMkIDQZR08iXoIbqkTZ9Be+MNerCMjZClSwtfzsA7bEnSNYCurJbA2+EufAgkr6uB3H8TDiYV5Xsmw\/xeJq6ZDMt0UufxeNyyArqwpllCye\/vKpAFvitFAoWvDWntUaFA69cfgs1vHClT3OLvS4OfNwniML1tDmsJvc55jBrvhqCe8ycG5bJLNuiODIxsk5Zx78pBzRrM4W+IKU\/MyduAlh+zHcsOUWNHys736ZAJ4dM3xFef0v\/iBXQiQjd8QvAX6jI9qwoQXdj2Ao+RNyDVzNF9HK33G8Oy7yWQq24fmPsQ0E+HbMP7KUdYgCt0gN1dL7+Z0VJoxegDrRYfv5GdKUWzfU7lYZFS917DaZUIoVKWpIT3Y2JjWCBwtoQBHFXonzy8TewPXU9lH54TSpgzMNsPnlNtXhBgLLPo6sJGo5B8fvV66uHRY3cLLcQiCqnhzFrKKJWSbBOlwF4pwdUQ4VhuKzE2ipTolp01KEY6v7SvSik7LU2mXIUsF1mGNN6uLWT2G8ixp0mtMV2HSPSeFk4BraElkXSoJgyxcYBou\/SfX6AJ8e5LKqzL7VoDNhmVWSUo7KbKzpTnI2U2n0Hjkc5FKrWl91eULIFlHmhQ3hC\/OpZ8HAhjTRp\/ztacdmTAmAwVZdRT\/4o9ueuNEPnUAkEcBwXbRXE8yOEy88y\/gVsBTGNBCYer1leDFoERuePb2ayVADXvrCdsqYk8qfYCMADAtM\/QiJejvSmH3LzyCYp2IMyxgrW6HzHaUebP2n+8+EbdK8q8CWIryIsA+4tvW7dMo6JEaOQq5N7up6SqvwS8RK\/gNV8\/VwVZwtI5Ovdauc1RfbpHZ96OzYCt1\/ALatnLzHGbVIxW7\/2j6C+Oy7CEdwPc6YTYYmTCM\/gdLLnaVvxmhjGDVVRuXmAAMWBnTInKTc1+QNEMwsdkK\/Apd95girxYsB7KMXvhk6b6xwOYTC359EB8TrApgGhFdHo+emCWYDH4F0n7sq419sxLKwp5zOpu7u\/bwtA1dRBifdaA9fYEIZlWJfMopXAloY98N6AWMdpP9CogmLqFuwfe4ShS5s7V6\/g9DXpoTyN7fNMxHBJl5zov6Vx8zhc13B3Yk4bJtGeFmh\/ADc6TWBWwuZlB8IrwqNRlCckjjdLRdm8VkbewUMsdWO2QVcyj\/YIb84kH3rIXJ9ke3Fe3kMqNn04+hKuh5bippLgxuSTbf7Yj2xf89YN8g2tj7ciuE\/Uy18j0nU8DiyOXwJkH0JU5vPgUsEvzefGrdTQuLRCcZQcEDFVNlwtY8\/Lld32w4Lg4WGzvx4jlHUqczCgbLtVlyBvT3q8p4IE70dwM7o8uOT0sA8maUiPaNyFTzkiftGvAmNNA8zhk3JUBghkhpio0BBEMN7w3fFj8ztdDb23\/p5iluN5+iEwwrcaQ4G6Ew\/93PoHsvc0wDz0Py+bI2agVoVv6xTIYjIkDBDxG7ynosSTgM+HffsWrQdaYUgKXUEZtTlS1joTktDT4lD3\/Ji\/2jb4tyzUC+9HAbxMG0Fda9Djwzrbs37cHwP68gfV2qnfpIRU1Kciv099S7o","iv":"3c25cde1b4319db4dce1dc20c87527cf","s":"3fe3607ea4eb9dd5"}
Share your thoughts. Click here