Columns
November 24, 2015
Brian Heikes is vice president of product at 3Cinteractive
By a Luxury Daily columnist
{"ct":"HgbKMfz5wCCCLg2HwyUc1v6b397+zXANoZRlE+PDa+DhFdCvXBKmTtLOqiO3ND99C6NmJz7OpRWA4EmjVEYtRhmpQ\/skmJKWnBEbs7ZSwDmKWPlFDdF\/bI2gj4BuWGrHdBaQB5Qh+TOK0o6oTxdRX5idLAyPaRg5qcBNHekU\/gqj1BYhAuDTZrczyybSHqriCASUMinexSmzbCwDmPeUdau8MJFp1+kQkXWXGhAmhXjaKOWPrvFcC0jlV5Mrbo6gcoTad7NAemUkvi+orH1\/TMe+MOXuhLa8aMDg1UXtMNVRsKqV3HEn5\/xSZuyxMmJNn3IVq\/LibKAcwMFZI\/C2GcfQQOzvY7k\/WjhtXzJCCAi1mYiRF0gSJGpMuOI4lT4NYsFg8LIh2447qLorGLI364R3849bMURPPs0fVW2i9zgnDSBeM7BHTYRQ03fj0dl4EpMun6vAIIedPg+eSUrwxsO9mxmivKSahxL3H0mQhQf3dLMBwi3vCw8repDLUNBcxjQXmzM15Kfci7jL2UXm3xM1N\/wwmRBmnsWCBGiUICsk\/bmM2Z9+YM4UjpeKrdUbM4nq678alozjfMnrrQLnSw46mc775qCbbIkrvO9yGxJhwb3MhqzMabcXw7mVg\/IC1bzBYUKAY+FQtlKnkH31F3h4NKzmvAhaMwRcJoolYHbdGL1mkNCR\/T5tSprHG4v81aBh8YC0eWBJVd2rRScESVl+WyL92LphhlQZ7wckK1Ds0m4erATtlk238kpAAAD0VQ178EWijHWFgOsFs4AdsO05SZ06OhLVA+fXtA40tfOmMiaZVE5eRIkGUCuV4aAcNEj04auSo28Js1ZK1wUcYTD2nmFua9uo70I6FxD9+\/5AorgKXSWcLUCydR3g6vc\/rr2ZgdmwFOXM3CHO9foj+hkS9PfeaywfevWqkJuRIPB2Sg5jEvgqPTH7uKjLdqQFoy\/qLe8Hm\/e+xC2okLfRyevLn1jlDSsPmY574WEIYXmSmVu6BRBajHYd7TgAXIq8hyaj4qKIBvKOFMT7ZNZ2SU02HNNKxN3PIuVXdWGzX0FnrqRIOSH5PlUJp1RjV3hOu2wKdP5oRcq49CNXAkyHJMDbsZDE\/PcYwb9AgdNMcqPoky6Zyz49X76slAmuKEkhKHpIXPKCyw8IC6e2xg6gpdAsWjaZukN+fta6R+aDyh5vo5OyEn5lSKEhetii\/s4PuEGPOy\/fDOB1EJqhLZ6PlfIkavwUWMMlBqvCPpBH7I24RXdUfm++7YeROQnivPlxuPC\/YCPGUSLxRt4erAb9yMlkXFJJKZ+pjUnqtXOTIhCToUagkTh7cpF4jjKorIKm8Tm9l3tT3f6alicDWEsFyjdSbpztpHAZExLAUgotR7c8XIojw93rQ+LtCtJtdBWcnz8v3IPWQA\/7HYTn32CdGDrYj2HpwgDSA93ISwjo5WNH6AkYlx0AaS7t7BkiTs55tLnCLFLmrdG\/B3bmh8wTRqnNIUvJfM\/4n6AiR13cdz6ANRx6Z58G7wkL9+p6uZvPWlwVD0rnEKfFSu2X6tm0J5un3NF8NlT2kTdWChrnogL4XDhqbxpt+oeZM0wc9dh\/QBO7hcmesfwPfR9oVowQNPnZ7eAgsNMprZT8B+XCnSSogELgBioY5ATWnRo+Zd0rDlrv\/iQbRiZWiqCNaxWr2JAhAVoYQi2u3\/cq3BnBvm88GWECEF8s4s7SFqADmIRuBbmTpMzM1KiOAenvPDqgPpGmU7XiwUKJ+xM1L\/1qVWO6tPy0\/DZ5XdhwaNkTgLkc1HBIp5Bf3G5dTl5wHPf2lWnCj\/+3TUFR9Ib\/qrodWANqzrvCput5mcZP7O96JGhghearkMpua1fYuPJsnVqG1Aj+rw73jsNBOnJBrxDGJ4Uut3ms2c\/CIo7OaKxNre5y3O+vyaa6LoMPuJnE4s8Dz1Uy8n1pbT4lEXVtPPrgDxdhDcSej15dpQXTS1Oh8zFeE3Fl3JL69R4VMzooL7dFejSRWUY7Ech+wtKIwrjFhoGgOLl7+zM4McqAtwJj7fsY0MwZxhUushS867FImhjmKPcYVyg2Ihb3g+bV9+iFLGTxdSSbzPCDOEjVrQ1N6dHJm4ivWP5g\/KQ9WZ5D4gxJI0Z7EFhz8W+YRsLXpG6VrLowDXWqlKSbdz7CSrFhNNqD++8rp7aFf1tmcrfBINLbQkmPfkP\/sxKt137AR\/K17I1R4qgB0bT2RYh0me+NV2Ogz9ENN+kqV94aYM1Dq5G+pfp7Om4TD7H4p3TgP\/\/jNdQSFS74zHa3LIBgcUIIWuAKCH7gXtBN+RH8E4E3b\/WVxWzAOs03cYziPAT0nFza5bu9jcydF3CLP6BaTaCciQNkdKVH7NUtytoT780cOeh8ih7IK9r2nUXQ0VdNJhyKjwUsWEo4J\/4XRalM9HTUMF7Q0uyiZEzsrBnoXO3KCSdlou6v3ynHBewScrVNjVLc4Vss0OWPFTqSvYlbWN67PurnDySGfSJaMOO7Dph6XTfbY+DRQ5qfl84SKmtLf3dVuLfcr3vlE0qJCPbcrlfDSdKS5hPDh2Tm23LpDP718jgCRghUdFqpPVn15M\/GELwXRBHoNiQ2+dsVYAekqcH4d7SDehT8onpO1Sp4dRcLgGFoExmmKcZl+nF8q9TSvPFOggHKhfLJnjppn1fD\/mSruWXZ\/Pl8lMLgQMNIgqN2JK3qE3gwfUPOBNemRx\/fhvXSISUkg449QczoXckXwAon7UX+2FQ9OHOYOnuqSTgmEbpvXwODW0Fo4E996NjuAPbl1cZegX+oH7oz5iReSpf2Qp0bkwzqVzv6+JULmfeej\/3qIgaB3zFporw7UMDSVabK7zoHbvmeLL9jOtEFrS2ceKUqhTgHxbBi0kVzFmmoaX5bl6u5K1D9X4OcIDudzT1KzKgyJWDr5Sv2zfBafkFG9YDjWFv9eOJM3PGkrJ9UA9LpeVDuuB1iyGvSDrP8DlWcohcxbNRt\/FxWL0P8yj9FdrwNaHD2GtVxSiB59qUZvTt\/RQuRihiwYfJmOSlqr\/dIjC1d4SN5t\/LO7FKbxEZUPHPJjuOKdjEUHnbR937r3zGmRDrd8vvxp5J6am2\/jbFR7VIEwgB3ExGoEA\/Q+1j1Lq7uSjw9IRbcRQ3SWXI0xEioxoxFGiWU39vbH+MC30V\/cvrn1sagwbKCDKl\/bEpUt7iFVntohWkGnTaDrNjKbo5pBOEhDcjEXnTzxL2oCuy6mM3BS0cOyPGaYzLHcQ9wxhveIzKFNsP8acGhA2Bv6rtlsGUhPLSIe1lULRxTVLLQreUIoDiZeMFt6gPqVw43OYUIOxyltt0MWYe9B5rp2Npda6HeVtbsLyurG4DxuSjrrkaLPApnBvbJPd7PvSzmpPiMh3eZVD9Ia8JbswW5QaPdTtUXaU63QLWcgawP58eG6FibDTAE5AxgGnf4+Lx4gVpZG+N9bEwFjgel7xGgqz1M9H5oc7ttQc7VuOyffUzGJM2tbnUeMYb37B5EN3jDfMmZeb+8GdEW0TmH4TWsOjzFA+dwuwTWpmttO02FMan83ONNWTalVtlz\/cDVSU5s0RDdPmGvLay0Ftl5M6ovgLsNBBQ1gyT5KRfkNJRiBJ063g9TetDK4Y3SSdPia7BzKoJlnuhD3aHrotCs7W\/F4UePfWiBde3OSB78hLNZlUvlKIxGdkWj5d4FOfvoAQBQy\/4QqFOUa3kfclHTR+HprJlh+7IURonfeIB88soCZq6Zi8rlae\/c7B9WLlf9zlFuZHbdrZz7wssUsej\/2apkcrM6ue+t\/8xwCs8jHF1fE0B\/tgTfi0iZFmNN8Zcn9UWXIM4ShVgsOBuzb7F+DFK8VAjG2O4p3ATb1+CPBqeC9+oiBZMClC8T3yNKdGRUI0370XQLoG5OfH0QD8pZF9Vq1Ckwv+petYnBQLb0gAufXta8Myz39NHgEyEbYNMlkNHl2pQ+WoTLmd6hljLxNspnAMXJ3mEYFle3lDkfTj5kORMyiHRDFCKZZmkue9uT1yHGNoqeBBD90nx9tEl9wE+X\/DOQunZi+uGUWBp7iIw0PTukdgI90P5nXKnGjOMMLewyeVXOLj8BWS79uJqeh\/8mZL5g8r6Q3gFxUDcQhEbPA8ija7q3kBI7CQwyz6wGRR56rVB4bbCj4\/nXLxmiWG+b3d6rlLUISoTh+Wlx\/oF9KlSyrHwK0Pve8peEEqE99jHdW0zePll0nidc9PYZtVfDPh2+k6UfSt6xJjU47jpU67YtuVzDeq3foJLtH3HzFKErVxXmUnZHO8NQR+\/HLfDbaxYtCI04F19Y0+KCNTkCE4Jip3IjTBHB3tfrzDy29ivhgncPb5+dSEDHydaiULhAdjjhVKCvWJ9ywdZdiEi8le2FYE9L6Fq1vObvajoOYUbobZS1y9bSlxlDrOkawllRtJ507pqk5DFTFbWsqrkYWwziJJoERNHILRJgGITWdTSFhALSeRySBqZuVggYs+7xZM7RUPIrO6lS59fmEDoWNOsWQV6xUtUgTRsQR\/czM304rN7Q1A6wc5YEwcahvvPko+xHI2G08CeQaFx7OuZ1TN3UarAa0ck3joTdWfcFnAbmRHnudt8GY8BLEI\/sGgWk\/6mveOilnRYmEoZrZ+NyVJEe+ojMMuPgh7HY+U2EFp3XKFIDNL21tyzHxb+Vr5FOhuUEHq3w77kIJGrt7ZZzLMpacbsfG5fiFArVK1H6Y+i5y5W8owxMPyofi\/m32wzSdNfVjC490BlKTN1Rlo6nNSI9FwYv6YxCxmzhGV9RP8PF8MDAO6wT3TdRq+\/jrWD86cfQ7x+Q06QHNo9kkvpTmtu7Z2vn9u3xlVMSA8A\/ASoF1Wc8wByvnaUveHIOru3sD1flgF0U7TOgtPqT18DPQk8+fpEKBNf5xsT6rSgZlfbdnDgt0aqz38PAZCZ4nz62ZgWAVippzSsMYepTKJ\/SXE\/hjGJYdXktJWDB06dn9ffnetAMcs15j7RFAYjgbSfZGQtUrib7q0DjuUWBlnbzBIXU\/\/eOi7nc68ItanCO3xYi9I\/5XpMRS7hxz1xKEivze\/LtVk2BTBc4Jig9uNHIsZys\/qcxsOYriNY9FCenJ86akzsmDZVDJYLXcNyTe\/k\/2zmFzRD5ixxuHZqy6s9mizwXqhhc4fhFWf8c8vH2JOwjobDBzytqe2B9RNmG6EPKNrahh2Vb40VfNRLGPTaRUnIl2MSA7CQPYyKeVD\/4ZwhELQN\/YJJ+YXiVxFsENfPH\/tI6bqJuxMwui+VM0eBt0hqPTK8IShXnkqkkZXffuz7dGLzGy+swhaAfAI6uMly+pk6vHbMyPALC0V4j4iDfrxkE6WoZNET9vTWoZGti3u4iRs0aKA\/f10N3FBxr4qALOaF92z9tzE3nFe97jnKxgE8KxyRGH143iIgDrPkRpP67BJo3SdhvsUD9OqdxxAeu6ZsHT5TCu+uh\/fnoYV6CEBvo+iu16CKqfH2sTrkA5VWLVDuK4IZY4d3uuoBPZZrHCCxYkvNYKKQ11TNRdv8XiCQRUytwpxGusGKbt2Kaqk+OwV\/RboE+kAMShGTQgJAJinMXAYkOFtHfnb7miThXFTovmy\/MCV2aryoqBdRAnculOKagOPY6lb\/wm2nw0jsp1oFvZR6pGFE938W58J90EdWKbb4cKZ4IwNhHthlSomhZVcftGT\/K9U0mSYLeiuXlkRSs5GRWpm+uj0PzKNe0r7hTau\/T\/1VkH7CMSUeZ5SAOK1wND9BF+rG7uHae3XQL5rSp9wzPX6n+Hjss7TmwBtZgTfOVg2C4wzH25WYQQ3DqIiGmVQnjczgHmw9WIlRHYj18ZI6\/zh2ZJhQRDThpYDHJe3JqDYP7JjKClt6XwpMo\/xLZWwLFwze\/QzSMtJQOA\/t9JYv1g9T9qb9qks+km7fIMW5gmmD34Cx8DzLf9oWUUhalJpAiWuR5bmlQ68PduoXNf6AiUwBmgukP\/7oE2CrRm\/QWipHvpUY1CNaXkXOoopQS9n4maHKgVlO\/Ni2oSoQ558wVhi\/N3kJEzrqZESCpJZnPLRZlCJmOPTyDQYCshFJPb8CilLd3d2mE6dpkJwb5Ey96+BsDh3DRDYkucCr3LljpqBxGsZKhD3pqEaNLmq2+9ZjGBeJJ1e7+rAgRTdRJwFGJSPgvoZovxCWgADRTEI9un+sKftkU9LfwqNXAwIRa6E5bNf7pa7yNx7FTm1KA6wC3leREoCpcpdokB5Za2hFvK9CUNQCsKPUkXpPSEoQrE9kjcRjyN3KS396XmVPZivHP8dXZ9lKYH8L2LDFGHnBGbIBfCeIrsnkEjnryxcS\/5E0puncts4IQ45d4yubvq4FEuRxcL8ObrOLyhoO3ERkpkNgY6OdTzgkBnODKWOzuE8VY2o7MEqm6hUidKXRUSMlb18SRw68cSxklILXPaRQl48cCqMfiXx0Ens3QEBR9IgypDfBSCoReNOxHGJ40DRnLlHP+E\/yHpgXKZoVX3oQGgTrJ3au+x4endLZJmcqqwL\/pH3rH7Dx8PBxVNhWHngEijILAtf6SqoqNWZKvXmswJ9ZFyiEhPCI7vcD3asetL4pNlSnqinTU+aqAbPUKWfX7fl5K+g+5zTIqgHWC4ut7Q8dAOlBz9BKx31\/wShLb+dGAhN2jf6PyuQY6G8sdf64ZGAigOLKFu\/CKmNNr9fi+Hv5SidWukLAoMgiRfQKYWtNHKVR0ifNKpcUiyIP06BoBJ3EthZASzHQHxyY327P53pYLvPfLhXhY\/+RrETBr\/V+Oo32Av23lbLfhE1jf1HeVzk6mRKIoMEW7KEC28J+cwwPt1oZ1Mpq+h\/XzF3UlkzfV6qkOBEwWy6EmGnrvxyVHsDrZW8zHUqPaRXNwMGThar8IejCAeDTWco5\/MNmPp9SBUTEINIpCnEBiVPG9D5astHUXA1pVsqdzCTaTG2EtZV3o6HAexcIBdZyctwZA+3oAgq45bClkJ4wK8XU4YIkwrzsM55OEhZFzRVpP6upUaJEzhM80T8rZFqppYmQvbMvJSRBdTukiVvIVwGD8FjzDeZ0s15sHH8btmFzFiOzUCMAV2tOQlvB0\/tZ1kUQFLvV9saoqq5hwK1flYRhqzcEQwfUjcTriVxQMm\/hEIg0KY49RStMyupukWfylrYuKfJ6ywhVCRe1Ypbv54uQIEobr11cwZnVg5WFzkV4eQ56Qr9HSS7ac+NBIbi8Q8jy41Qg\/K73CddVWo62P0bpRay2f1v4JyjVmTK8S4XyUZ+UZcIACY\/DQP5p8tWZTOuh7u\/TgoGKzS+ESr63PnXefJ0QNya6f1vWhuJKUsVHHB9BJ8OveoGdMYk3GA3BUAVMUocqJi63U\/RixYNP\/RdPF+uDs50Roo2aHrqqSZjvGF1Lx2uoVDmvNa5p7nyXJ94H\/H8kRl+8erTf442hXy7\/HcO84BLujzxLeU3V2sjUO3NyD4xru1Jm3PqiWZ\/FqRNEUVfbqFZpgm7LVPoyFIc0G5+OOflEYU5CFyvKKRopc4+CyRAfDNl2xB+rb+CGjR72b\/eEcC\/CrrkAwEODOVn09rixjeCPtz695bYWJya9hhBhS7iNEHtUn1ppn9M1BCG5FofMviA96rctjDG6cZED9K7dSuFGDPXWQaODEwcntPujf4CUAZdNzZp82sv3fKNvhmAnWIqPfO+PHXXw3IiTjxu7SkInVBbrcJ8hTmU2YoLntXEetKWqY+HRt4tpk7oLIzJRhUW5hFoHTODIeU8xdKZUdwCpE4atLNkw\/DLGYrkyj\/nOUuRS1elO3\/ONSIKoRQNTKI+keWJK43yiDkRMhtq6QUTVBfFVetdYzVUxJ8629uASy6XLvEkrzZ3UVup0Dn0TbGLq7aaD8yPw9sudH+fTojI+obCTVpIUiuI307+JM0PkLLJFqmjxbjwYKPDylc73eDKG3aOTVAEnLCjWTl3Ay1\/7VsMIaMGd95uCcJ8yJhlDz7ML3XfpXdVGkSlJD+AggfyTJhNoChXBK9ZEm4qVFyEhj+vti0Kx7nzLQUj3KbI6GMscB5UeH8dKur+r802t3TDcfaaCHNI7trsklxVsvdsmiRddPe7HTGvSml+F9rGddmhU7v9Qta1Q62fYpcrOJ8nxeTDT0agMvtP1HTW5AdyUyBpq31wZOeawZ1lxIrEV8GiXK8VPFlQesitxygpiVN0mOvcnh3PYlNs\/OOVBwoKrok9ljpNpLV50N6t7OLnKaKOG5u4xVsbfM\/dOkoCSisWPh1ehbs6BWRmP4q\/zKrlwbXrRQPtMrK+oKxthnIIW9H3gRkVtag6fxxj8B1\/V7NDHMS6Ij8T+ELx9XtkZeSnGyAELdoLVo+0kq5TVMVeEubblYcJhZTwSc8MZMKkA0fPqZU0+9EgkoeMlYAQuXTLbGLq783aUYVSbJf6g9xwKFu+sKK5lu7X8TOD0v8BdHcEk1ydJjw6WjfsNYVX19r3pCz+Bgvu4tuCFnsl2tqqZNXy1hOVu3K3KpehHeTTivy1w+3rQkjS\/iuO\/fto9du6gGyCkiTGGYRKUocL5hPeSFaMyw46Se71frfxTP","iv":"ba753e1522c7c92b955e45d7ecb6c49e","s":"c0579cd23a8ddd22"}
Share your thoughts. Click here