Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Snapchat’s unskippable ads, off-app content bid to lure advertisers from Instagram

January 5, 2018

Open to chat Snapchat's Spectacles were another underwhelming addition to its stock problems. Image credit: Snap

 

Snapchat is in a rough position right now, as Instagram’s increasingly large share of social advertising is causing the platform to reinvent some of its longstanding traditions.

To read the entire article, please subscribe or