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Strategy

Social media platforms – Luxury Memo special report

November 13, 2017

Luxury brands have a vast social media landscape to navigate. Image credit: Luxury Society

 

By Danny Parisi

It is no secret that social media has had arguably the biggest disruptive effect on the way brands interact with customers of the last decade, and a few major platforms have emerged as the premier places where that interaction now occurs.

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  1. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  2. Exclusive Resorts purchases Inspirato for $59M
  3. For high-end fashion brands, wellness is the ultimate luxury
  4. Luxury Unfiltered: Why luxury must evolve from product to purpose to stay relevant
  5. Dior, Rizzoli to release book on Lady Art project
  6. Savannah College of Art and Design debuts SCAD LUXE research center
  7. Veuve Clicquot debuts après-ski activations
  8. Hermès showcases the surreal for spring campaign
  9. Brioni launches anniversary capsule at Bergdorf Goodman
  10. Pratesi continues retail push with new Boston boutique
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