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Strategy

Social media platforms – Luxury Memo special report

November 14, 2017

Luxury brands have a vast social media landscape to navigate. Image credit: Luxury Society

 

By Danny Parisi

It is no secret that social media has had arguably the biggest disruptive effect on the way brands interact with customers of the last decade, and a few major platforms have emerged as the premier places where that interaction now occurs.

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  1. Louis Vuitton announces Regeneration 2030
  2. Launching Radar, Triple S.2, Balenciaga releases ode to ritual
  3. Cartier, The King’s Foundation create fellowship for fine watchmakers
  4. De Beers supports Desert Diamonds with bridal addition
  5. Mandarin Oriental refreshes The Landmark, Hong Kong
  6. 62pc of HNWIs now worried about geopolitical instability related to Iran war: Altiant
  7. American Express cardmember spend up 25pc with improved customer experience
  8. Gigi Hadid fronts new leather goods campaign from Miu Miu
  9. Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders
  10. Lancôme seeds longevity-focused skincare with 20th Century Studios
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