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Stella McCartney advances digital strategy with content-heavy iPad app

December 17, 2010

Stella McCartney iPad app homepage

 

By Peter Finocchiaro

British designer Stella McCartney is burnishing its digital credentials and engaging tech-savvy consumers with the release of a content-heavy iPad application just weeks after relaunching its Web site.

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  1. Marriott’s Luxury Group launches artist residency program
  2. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  3. MCM begins year-long 50th anniversary celebration
  4. Richard Mille signs title partnership with Superyacht Cup Palma
  5. Patrón teams up with filmmaker Guillermo del Toro
  6. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  7. Global luxury market to grow by up to 4pc in 2026: Kearney
  8. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  9. UK’s MatchesFashion withdraws offending swimwear with Hindu gods pictured front and back
  10. Puig appoints new CEO
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Marriott’s Luxury Group launches artist residency program
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