Out of home
July 19, 2013
By Erin Shea
Although out-of-home advertisements are typically used by mass-market brands, luxury marketers benefit from these kinds of ads if they are strategically positioned and designed.
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j1R+EEy5sdf4oBErupRpSzZ6kS+a\/uNTHVGvc\/xgJwAQi0c7NoihlTxihPfVw3H8L3UY6j344dUd9+uYzIvvwy5nPqF74p4zB28BdQwXoWYe9mEtY28HjuAUsd\/k9H\/qfGZeFwPf169T+qFht5PbPVGBFQeANX4P1jsHg3yOLRJ8dqnG1al4eeF46AMFwBOJ0jifFjBXUx92g4LrPS5Af7aliScIUs6RWiEqQwfKuLIwQ4KclUVKhcWPwHmZiKXV9tvaXH8zBFXhFkFGgLiTsk1v\/ecoBrjJK4bNL\/3fNFZJrD+EnAyI9NxLgTXJYku16UaP9avsOZQlz6DTZhGBcn\/e3jF6eMMNQhBrjo951XLXx6ka1nKkamj8TmEIgiEkT3vDcsMydpZxpmADc2qkEiAqjtxVv3u8379gmD\/UdZbDbswv9QeizQFU+b5IMBecJimzykQqz0CpP1tA43elNl4ivWVldUSxf1pQTjdUfF9VOHpAe+t20UiYA7M549nnkFljrCXxQ6ibMcln+YhlvKwPm5l46lmHhveovzokz7aMjuKhdRThnKCwHBiOPPMBtYQgREyaGfchs87Li\/RbWDfpLD58Q1I\/iz0MAR74CnZ7M44dqmGhF6NlhEflgI+LIt2VPkH1tmHGPoPhwLAgyKck0xQ+3aVv\/1BhY8A1xS9\/SF\/3B8\/O5Ui6nD0VdMQ3Znqqn6nrUQ1rU5+hLqi3lJ5h9157waUjVjNDskD\/GjF5b2ZqJT\/aDl4\/LH\/6FLPoYSJOxFkaP9CJ63ppr+gtkVKav4QBv1sb8mtHMxfRN9+k3POsDr4lh\/A\/QXgVeorbfO8eEfVgi1yuIy56GnL\/1\/0QgJ3WK3GQ9DU1S8iBWoTV5Poo0pwm7kG9qS+wjt2pCYRD35UYe1IPRvdONVNMPrjJANJXZLPCsEBo3fd7jMuv+hD3yYR1EtjrzryT9Ya9IesHrTsJKVUb+8WyPIFS6eFcl\/jLGUZAiX6VaqbUMUcWI8RcU2LynkC6QvynxAybMnOL3xlpisfkwK3Z9fyAu3FqhsQV47by3cVX3owkZ0D2nNYqgxMp1z\/IrWZ9buWvNTLUB6Gj1i7DQCGKO6TN4yUhG6gf2v4mURkZIqRKMnqLmJYiDQRYwbDy6sWQXxslsIid+jFTVxT7e70d53eFzw2oIjNDh\/vvEyFqncjH7BxZk\/f8GvrM24eHFXH46SKgNRyaTLA0CdSYlLMLnecj0chGeyf6LhavB9mKgbWexx6sOkahiP0B\/lmlQeHR51j1HSt0sPIAPQd\/d1WBrjCdluJBi9N6Byg27OIsWNpAq70Ig29n1yHIYSqKSatdasShKpJgfh0eeIOnY+\/3qZQ+HOfTb2QpccTPmTmugo\/8PdC+f\/NxdBh+Szh40x3AIqg2ZbUr7yoXPBS2CnZ7rHMRfiYbaCIBlsuJlgyy60Lcw4tNxrVMMRSC5A9ul4mJXP6mbhGZY3XZ3VV5bwoiOl7eIVfm\/O7utrsFgzDEpDaYI+Drf3mYkSNC6NyXQ3HlQtRj1ndesuTS5i7DzuAlcZ5gYn8Fg4WjwBMAE4FsAdX+jobtuBkN8NzdKStbBwrR7YgFiadTzWJ75SQs\/AygUAnMALVtzvVqWlAroig4x4S14ltnT6aEez7lM6oNK56DPp3JHdAdrkKJOx0VPHh0KrF0THQ7ObEEvSQ0lMIraoKfjxZ33YYzNMYBkmN9LrFz8RA\/Zf77Rr5fuLWPDl7O+vsF+w2dpfTSQz1jZe8JHVkkeuykej6Q5VjUwwgoAqm2JbGDR7L1MLI3es7JasCT+jzJOYCeibCIKQvmx5LykbedX8Huj6wlP5o9kgnYjy8TSq+RsPXBzQDfR6bR2A6EMKHZJAAyUVCnii4pEMWrJLOFMfRQqgxpRNgvKmgFCNGLRiSwuXzH41yXAnPA87WPLVte2Fyeq+LyKtn2uY7U27+2ZMeRoFgl1fJfe1rraaZp06YxpFUIMHjhoV\/cdl5fo5eWzreNErO7kPdeB+Z1UbW8nuFr5pNnvNeI2hCWUqrjJsWZnRzfloY7y17m5G9Sui58Wwp4Gtom5SoU+r\/VaTatlIo0B5eDd2JVzlfwjgnivc6u1fbIQPGqThIWFXlnstYJtAyMHG4YoRBXgPuMsg8coEBDUbcysxEkoEmxGCbTO0e2akFiZn2IfaoQti3Gi+uI3r4+jVVPbrwAFZRiPPmnPlVYNZ3d7WF316RGaWBbyZuJecrlCo0axfBMqk17OS3oKHrZyv+VBemxeqrPMKcAX5xWNAsaH1bHf8FEB5aoIt\/5ADV1pHWig6xKLqT7Aj1YIbR2HqqmpHX790KKCjPS89kdLZ9XWjvg1JckzQiCkbwZAL5U604jImL91EKvyBxEzZBirGbomUNcb2i7XTVn81VbzMm7YjCGmqfoBHPex2JxenxNaZ5CHkTHTzBcfppJJolDtoUbFGM++X88kUUEZDOa+xiiOgFeesEC3DKXGXFMYPDcbsNgXUJe6HgXWldeHmEMhbnXHOOkzomUWplUO8oo\/C8Dox72AT4G+EWYarGIQ\/NclkeGnPIFMW5v4BNDtclMWyPOBKwee5dP\/hnOA3+zIPlKLIxOaOA3HrQRwLVnfO+Vq47pbxVBbWsRMDcjtokIvw6bpjK2bLq2HejoAfOmBZrh+MFJwsmO1uYjD0lrz1Y7KeL3iZugI60soeISuKlBNR2BZ9p7NB3cgBxShs+eew2XBue+FemwlOBWhwZqLErQkRVZvwC3Xz5Lgl2pe+jovHwDsHKkb262\/pmsj1UiQipAaTry+wErrRtURY+dHG2RsavFT0t9cfTnTZpyyhAt8rgF3Ar6skGBUb1To1MchP0D2O8TKM9mYzmhZldD+KL\/ffctt3mGYKkzFHsBtifJKmsmMleluPidXPABQ0kEuD2zJttGRxT2UqcjGMOGbiirgJHs69o4aTO\/ej4M5sPaxBAyU1cPWf4tOGZs4GnVUuaMPS4xemBjtWI92ppDxSjWw6izFhuLXNqGaluv3IciMdRHTPkxYLbrXIaOlikRN4bndTB7YH04xGSHVt20vdBpwKfBk7+0pMzNpTsx\/Qm+kQndV1w1fQgddhxlQnlm3mDkp2SdfQZncUiSG2qaDnQtvrFRUJRGKoesCk4u7qLSigrD1mlmEHEC\/BouSXZzQeB+yL1L5jbO7vzoUeqDc7J5Ea+Tg1Hif0WKF5ssnkqsEkNGcRCsLlvzR8gbgDAOPqifRgKTmaHGyIb7puFz7qYLmxidzjYmEIQOX+afRZeAc5SWYxz70X3vdC5uXKzICOwd7PpPqJ5GoiXtuDfT4Ac0tquMvPjakWI2jV6gMVfjEu0nZhWwNRyUnWYujk9cWfLA5vcCduSeSZEfAKiiv+\/ZtRmwC5mIqeJvfByvH9ebZF4kVgzonfaqgWg2CTOwlowOGxKHDyTqfb\/xQ8I+SGyo0NB6eZvjOhFd90Z0+Ib7KRqgzOr7l4p7\/\/ASbpzbZsaD\/n8\/hsKrFMnRrPm8XJIaT+vHolKZn+Sk6ASM\/WTa6hg5yngtGcDFXKMYAipFD2rIU6p9GopljPCwnn6iZKggw4Fz18lDblN2fTsBJXaQgC2pgaRw9N11OCbfBqya8tOw=","iv":"431a5a8ffd1c17495c754daf7749eeb1","s":"9ce72885d935a53a"}
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