Out of home
July 19, 2013
By Erin Shea
Although out-of-home advertisements are typically used by mass-market brands, luxury marketers benefit from these kinds of ads if they are strategically positioned and designed.
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","iv":"b97d3a469b1da3005c0fbcb902a73460","s":"88e5199b57c00a91"}
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