Out of home
July 19, 2013
By Erin Shea
Although out-of-home advertisements are typically used by mass-market brands, luxury marketers benefit from these kinds of ads if they are strategically positioned and designed.
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","iv":"a3ef8edf17b1983c6d2b4d95d0540422","s":"51846096d7ba61b3"}
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